In this episode, Janet Carlson—CEO and Creative Director of 1.11 Group—takes us on a journey through three decades of fearless entrepreneurship. From learning negotiation skills at just 9 years old to building the first pharmaceutical website without any prior experience, Janet’s story is a testament to grit, innovation, and the power of reinvention.

She opens up about losing 98% of her business after 9/11 and rebuilding with the help of an SBA loan, creating groundbreaking programs for healthcare professionals, and transforming pharma brand planning with AI. Along the way, Janet shares how she’s balanced business and family, including the decision to adopt a third child during COVID, and how running, reading, and boxing fuel her creativity and strength. With unwavering support from her father and husband, and the guidance of the Entrepreneurs Organization, Janet reminds us that when things get tough, there’s always a way forward—if you’re willing to pivot, ask for help, and keep going.

Please visit www.internationalfacilitatorsorganization.com to learn more about Mo Fathelbab and International Facilitators Organization (IFO), a leading provider of facilitators and related group facilitation services, providing training, certification, marketing services, education, and community for peer group facilitators at all stages of their career.