Invisible Online: Why Your Trade Business Website Isn’t Getting Picked (And How to Fix It) cover art

Invisible Online: Why Your Trade Business Website Isn’t Getting Picked (And How to Fix It)

Invisible Online: Why Your Trade Business Website Isn’t Getting Picked (And How to Fix It)

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🎧 Podcast Description:
Let’s get real—if your plumbing, HVAC, or electrical website isn’t generating calls, it’s already obsolete. In this episode, I’m pulling back the curtain on why even decent-looking contractor websites are being skipped by Google, Siri, and Alexa—and how you can fix it fast.


I’m Daniel, founder of HILARTECH, LLC, and I help electricians, plumbers, and HVAC pros dominate local search using Answer Engine Optimization (AEO), AI-friendly landing pages, and schema-driven content that gets featured in AI summaries and voice search.


We’ll break down:

  • What “website obsolescence” means for trades

  • Why your “good enough” website is costing you leads

  • How the Answer Economy works—and how to win in it

  • Real examples from electrical, HVAC, and plumbing businesses I’ve transformed

  • How I build 3,000+ hyper-local landing pages that rank AND convert

If you’re tired of paying for ads just to survive and want your website to finally work as hard as you do—this is your wake-up call.


📞 Want to get picked instead of skipped?

Call me at 585-484-0183 or schedule a strategy call at hilartech.com

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