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Introducing: Property Developers Playbook

Introducing: Property Developers Playbook

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In this premiere episode of Property Developers Playbook, hosts Kieron Shepherd and Jonathan Stobbs introduce themselves, their backgrounds, and what inspired them to launch this podcast. With over 70 completed dwellings and 100 more in the pipeline, Kieron (a construction veteran) and Jonathan (an accountant-turned-developer) share how their complementary skillsets shape their approach to property development. KEY TAKEAWAYS Kieron brings construction know-how; Jonathan brings financial acumen—together they demystify the property development process. The podcast aims to help listeners avoid common (and costly) mistakes by sharing hard-earned experience. The show will cover a comprehensive, cyclical development model—from sourcing sites to planning exits. Jonathan and Kieron explain how development offers scalability, tax advantages, and better risk-reward balance. Property development is a team sport; knowing your strengths and finding complementary partners is critical. BEST MOMENTS “Property development is not a solo sport.” “You need to be the conductor of the orchestra—but you’ve also got to bring something to the table." “We’ve learned a lot along the way—some of it the hard way.” “There are huge tax advantages in property development compared to buy-to-let.” “Do what you love. Don’t just chase the quick buck.” HOST BIOS Jonathan is a property developer and entrepreneur with a background in finance and construction. Originally from South Africa, he holds degrees in Accounting and Auditing and relocated to England in 2003. He gained financial and operational experience at firms such as RSM, Prudential, and Baker Tilly before transitioning into property. Since 2014, Jonathan has managed major commercial-to-residential conversions and new build developments, particularly across the South West. His analytical mindset and on-the-ground experience help listeners navigate the property world with confidence. Kieron is a construction expert and entrepreneur with over 20 years of industry experience. Starting as a mason, he went on to found Shepherd Construction in 2012, delivering projects across both the public and private sectors. From extensions to luxury new builds, Kieron has earned a reputation for quality, precision, and strong leadership. As Managing Director, he’s involved in every stage—from design to delivery—offering a no-nonsense, deeply practical perspective to anyone looking to build with success. https://www.facebook.com/jonathan.stobbs.7/ https://www.linkedin.com/in/jonathanstobbs/ https://www.facebook.com/kieron.shepherd.73 https://www.linkedin.com/in/kieron-shepherd-83b979aa/

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