Kyle LaCroix’s story is anything but ordinary. In this episode, he shares how he went from a swimmer to a sought-after tennis mentor. We talk about his years at the Oaks, the launch of SETS, and how he's helping coaches around the world level up their careers with a lifetime of support and business savvy.

Kyle doesn’t hold back as we get into the mindset shifts required in today’s evolving tennis landscape. From the fear of standing out to the biological comfort of conformity, we explore how coaches can break through their own limits—and why that matters for the sport’s future. Whether you're a coach, player, or leader in the tennis world, this one will inspire you to play—and coach—a little differently.

Show Notes Outline (4 Key Points)

1. From Swimming to Tennis: Kyle’s Athletic Evolution

Competitive swimmer from a young age

Transitioned to tennis for its repetition and individuality

Developed a passion for teaching and performance

2. Mentorship in Tennis Coaching

The current lack of mentorship in the industry

His work at SETS to build global mentorship systems

3. The Business of Coaching

Why coaches need business and leadership skills

Strategies for growth and financial sustainability

4. Mediocrity vs. Mastery in Tennis

“Excellence scales slowly; mediocrity scales fast” * Biological predisposition to conform and avoid risk

Tune in and get ready to stretch your game in every direction.

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