Influencer Marketing For Small Businesses with Rhianna Dickson from Rhi Communicate cover art

Influencer Marketing For Small Businesses with Rhianna Dickson from Rhi Communicate

Influencer Marketing For Small Businesses with Rhianna Dickson from Rhi Communicate

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About this listen

With 5 years of experience working in boutique PR and communications agencies, Rhianna is passionate about helping small businesses and startups grow through the various communication platforms available today. So passionate about her work, Rhianna started up her own consulting business in 2019 and now has over 10 Adelaide clients, 1 interstate client, and 1 global client, as well as a team of 3 around her.

Rhi Communicate is a boutique PR and communications consultancy based in Adelaide, South Australia which aims to help publicise small businesses and individuals through local PR strategies, events, and social media management.

Rhianna and I discuss:

  • her PR and communications consultancy and the services she offers;
  • why businesses tend to use influencer marketing and social media in their strategies;
  • some of the success stories Rhianna has seen from influencer marketing campaigns;
  • how she typically sees small businesses approach contracting with influencers;
  • some of the things she has seen go wrong when the contracts aren’t in place.

You can find Rhianna on Facebook and Instagram – @rhicommunicate.

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