Chatting with Founder | Driving U.S. Market Success for B2B & B2G Companies | U.S. Trade Show ROI & Expansion Specialist

Founder & Client Advocate at MEET (My Expo & Event Team), Founder & Chief Pot Stirrer at Soft Land Partners- Bill Kenney from Newport, Rhode Island, United States- Bill Kenney – Helping Global Companies Thrive in the U.S. Market

Bill Kenney is a dynamic entrepreneur and global connector who has dedicated his career to helping international B2B and B2G companies successfully expand into the U.S. market. He is the Founder & Client Advocate at MEET (My Expo & Event Team) and the Founder & Chief Pot Stirrer at Soft Land Partners, organizations built around the mission of simplifying market entry and maximizing results for international businesses.

With more than a decade of experience, Bill has worked side by side with companies from around the world, guiding them through the complexities of U.S. expansion. His expertise goes beyond theory—he brings practical, data-driven strategies to optimize trade show participation, craft meaningful in-person engagement, and deliver measurable ROI.

Through MEET, Bill helps companies turn trade shows and events into growth engines, focusing on everything from event selection and booth design to team preparation and follow-up strategy. At the same time, through Soft Land Partners, he has created a supportive ecosystem for international companies, connecting them with valuable networks and resources to accelerate global growth.

🎙️ In my podcast Smart Cherrys Thoughts, I had the privilege of interviewing Bill Kenney, where he shared his journey, insights, and the passion that drives his work in helping companies break barriers and succeed in one of the most competitive markets in the world.

more info at https://smartcherrysthoughts.com