Crafter’s Online Business Playbook | Passive Income, Work From Home, Ravalry, Hobbi, Etsy, Sellers, Yarn Fans cover art

Crafter’s Online Business Playbook | Passive Income, Work From Home, Ravalry, Hobbi, Etsy, Sellers, Yarn Fans

Crafter’s Online Business Playbook | Passive Income, Work From Home, Ravalry, Hobbi, Etsy, Sellers, Yarn Fans

By: Veronica Kiefer | Online Business Coach & Kingdom Business Builder
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About this listen

WHAT IF you didn’t have to choose between doing what you love and earning what you need (and more)?

ARE YOU spending countless hours creating, posting, and promoting your craft business—yet still finding it hard to meet your monthly income goals?

DO YOU DREAM of time and financial freedom, but feel trapped in a cycle of hustle and overwhelm?

Each episode offers real-world strategies for creative entrepreneurs who want to build sustainable income—without sacrificing their passion. With practical systems, expert insights, and conversations that support both personal growth and profit, we explore smart, peaceful ways to monetize your skills—including how a secondary, low-pressure income stream can give your creative business the breathing room it needs to thrive.

My mission is to help you find harmony between your work and the rest of your life, increase your income, reduce financial stress, and build the lifestyle you’ve been longing for. If you’re ready to shift from survival mode into a business that actually supports you—you’re in the right place.

I’m Veronica—wife, adoptive mom, ex-corporate leader, former photographer, and lifelong maker, knitter, and crocheter. While working in the corporate world, it was tough to carve out time for the handmade work I loved. But when I turned my craft into a business, I found myself underpaid, constantly stressed about marketing, and feeling like my passion was costing me more than it gave back. Eventually, I had to walk away from what made my heart light up, just to make ends meet.

Then I discovered a second income stream—one that runs efficiently in the background and offers financial stability while freeing up time to create again. That changed everything.
Today, I help other creatives design a business that brings both peace and profit—without the pressure.

If you’re craving more ease, breathing room, and joy while still earning well—WELCOME. Let’s build a business you don’t need to escape from. I’m so glad you’re here.

Get ready to stitch together purpose, profit, and peace—creating income with intention.

Copyright 2025 All rights reserved.
Episodes
  • Trailer - Crafter's Online Business Playbook

    Trailer - Crafter's Online Business Playbook
    Aug 4 2025

    Whether you’re a creative maker, Etsy or Ravelry shop owner, blogger or have an online shop or busniess with big dreams and limited time, this podcast is for you. My journey went from corporate stress and underpaid creative work to building a second income stream that brought peace, purpose, and freedom back into my days - creating space to peacefully work on my passion projects without stress or time pressure.

    This isn’t a get-rich-quick story. It’s about building something steady, simple, and legacy-building which is aligned with your life.

    If you’ve been feeling stuck, tired, or wondering if your handmade or creative business is sustainable long-term—this is your invitation to rethink what’s possible.

    In this podcast we speak on:

    • Small creative business systems that help make your life easier, more, and streamlined

    • What roll mindset and faith have in success

    • Options for additional income that work on automation

    and a whole lot more that will make having an online business easier.

    Links & Resources:

    • Learn more about the online business I now run alongside my knitwear brand: https://www.vekija.info

    • Connect with me on:

      • Facebook: @vekija_and_co / Instagram: @vekija_and_co

      • LinkedIn: Veronica Kiefer-Jarneberg

    • Want to chat? Message me or visit the information site to get immediate access to the introductory summary info about the business.

    📣 Subscribe & Share:

    If this podcast inspires and encourages you - would you do me a favor?

    • Follow the pod so you never miss a weekly episode

    • Share it with a friend who could use a business breakthrough

    • Leave a review on Apple Podcasts to help others find us, too! 🙏🏼

    You don’t have to choose between your creativity and your income. Let’s design a business that supports both and that you don't have to take a vacation from.

    🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace.
    Show More Show Less
    9 mins
  • 1 | One Maker’s Wake-Up Call: How I Rebuilt My Business with Purpose and Peace

    1 | One Maker’s Wake-Up Call: How I Rebuilt My Business with Purpose and Peace
    Aug 1 2025

    Is your passion still fueling you—or draining you? In this very first episode, I’m sharing my personal story of how I turned burnout, financial pressure, and creative fatigue into a business that finally supports me, more than I thought it could, and what I love to do.

    Whether you’re a knitter, maker, Etsy or Ravalry shop owner, or blogger with big dreams and limited time, this episode is for you. I’ll take you behind the scenes of my journey from corporate stress and underpaid creative work to building a second income stream that brought peace, purpose, and freedom back into my days.

    This isn’t a get-rich-quick story. It’s about building something steady, simple, and aligned with your life.

    If you’ve been feeling stuck, tired, or wondering if your handmade or creative business is sustainable long-term—this is your invitation to rethink what’s possible.

    In this episode:

    • My journey from corporate manager to creative mentor

    • Why my photography & craft businesses became unsustainable

    • The moment I knew something had to change

    • How I found a second income stream that gave me my time, peace, and purpose back

    • Encouragement if you’re feeling like your passion is costing more than it gives

    Links & Resources:

    • Learn more about the online business I now run alongside my knitwear brand: https://www.vekija.info

    • Connect with me on:

      • Instagram / Facebook: [@vekieja_and_co ]

      • LinkedIn: Veronica Kiefer-Jarneberg

    • Want to chat? Message me or visit the site to get immediate access to the introductory summary info about the business.

    📣 Subscribe & Share:

    If this episode encouraged you, would you do me a favor?

    • Hit follow so you never miss a weekly episode

    • Share it with a creative friend who could use a business breakthrough

    • Leave a review on Apple Podcasts to help others find us, too! 🙏🏼

    You don’t have to choose between your creativity and your income. Let’s design a business that supports both.

    🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace.
    Show More Show Less
    13 mins
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