Welcome to Beyond the Article, the podcast where articles don’t end with a period. Here, they come to life—expanding ideas and deepening reflections with the help of two artificial intelligences: C.L.A.R.A. (Creative Language AI for Reflective Augmentation) and JocAI, my digital clone.

In this first episode, we dive into the article “Symptoms of Moving Without a Product Vision”, which explores the quiet—but dangerous—signs of when a product team is operating without a clear vision.

Topics covered:

➡️ Fragmented understanding: how the lack of vision leads each person to create their own narrative about the product.

➡️ Directionless decision-making: the risk of prioritizing based on hierarchy or opinion instead of clear strategic criteria.

➡️ Misaligned structures: teams organized by technology rather than by problem or product domain.

➡️ Confusing culture and communication: departments telling different stories about the same product.

➡️ Loss of identity: when the product becomes generic, hard to position, and lacks real differentiation in the market.

➡️ The role of product leadership: how to build a vision that aligns and inspires, even in uncertain contexts.

➡️ Vision as a collective practice: listening to different perspectives and shaping them into a shared direction.