
How to Use Copy to Improve CLTV with Eden Bidani
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About this listen
Things to Learn:
- How to write copy that provides real value
- “Providing Value” doesn’t just mean case studies/bottom of funnel plays
- How to not be disruptive in your client communications
- Setting expectations upfront affects CLTV
- Be transparent about TTV (Time to Value)
- Don’t just “dump information”. Be tactical in how you communicate to maximize adoption
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.