How to Use AI Ethically in Content Creation with Jon Gillham, Founder of Originality.AI
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How to Use AI Ethically in Content Creation with Jon Gillham, Founder of Originality.AI
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About this listen
In this episode of Tenacity with Sonia C, I sit down with Jon Gillham, founder of Originality.AI and a seasoned entrepreneur who’s been ahead of the curve in content marketing and AI detection. Jon shares the “aha” moment that led to building a leading AI content and plagiarism detection tool, just three days before ChatGPT’s launch, and how he’s navigating the explosion of generative AI.
We discuss AI ethics, Google penalties for AI-generated content, how to build trustworthy SEO strategies using AI, and why human-in-the-loop content still matters. Jon also discusses his decision to bootstrap, lessons from his first startup exit, and the power of building a red team/blue team culture to stay ahead in a fast-moving space.
Whether you’re a founder using AI to scale content, a marketer worried about false positives, or a startup trying to grow without VC pressure, this episode is practical wisdom.
🎧 Tune in to learn:
- Why is not all AI content spam, but all spam is now AI
- What sets high-performing teams apart in AI development
- How to use AI tools responsibly without hurting your SEO
- Why bootstrapping might be your startup’s best path forward
This Episode is brought to you by: https://www.konverge.com
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