How Fast-Growing Companies Scale Their Marketing Without Hiring a Full-Time CMO With Jennifer Zick of Authentic Brand!
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How Fast-Growing Companies Scale Their Marketing Without Hiring a Full-Time CMO With Jennifer Zick of Authentic Brand!
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About this listen
🎙️ On this episode of The Shift Spotlight™, we're uncovering how fast-growing companies scale their marketing—without hiring a full-time CMO.
Host Winter Paskins sits down with Jennifer Zick, founder of Authentic Brand, for a powerful conversation on marketing strategy, leadership clarity, and what it really takes to grow without burning out. 💥📈
✨ Inside this insight-packed episode:
✅ How Authentic Brand helps $5M–$100M companies scale and prep for successful exits
✅ The hiring lessons Jennifer learned the hard way—and how to make smarter, objective decisions
✅ Why EOS® has been a game-changer for her team’s structure and clarity
✅ The real reason companies need to double down on marketing right now
✅ How CEOs can set better boundaries, take clarity breaks, and lead without losing themselves
If you’re a growth-focused leader looking to scale smart and stay sane, this one’s for you.
🎧 Tune in now—and share with a founder who's ready to lead with clarity.
Podcast Guest:
◾ Jennifer Zick – Founder, Authentic Brand | www.authenticbrand.com
Hosted by Winter Paskins | www.gcestrategicconsulting.com
We are actively seeking podcast guests. ➡️ www.ShiftSpotlight.com ⬅️
The Shift Spotlight Podcast is a GCE Strategic Consulting production.
Join us at GCE Strategic Consulting to learn more about our fractional EOS® integrator support and executive leadership services.
Think you'd be a great guest on the show? Apply HERE!