How Blind Barrels Built a Subscription People Never Want to Cancel cover art

How Blind Barrels Built a Subscription People Never Want to Cancel

How Blind Barrels Built a Subscription People Never Want to Cancel

Listen for free

View show details

About this listen

 In this episode of Subscription Prescription, I sat down with the founder of Blind Barrels to unpack how they built a whiskey subscription that people can’t stop talking about and don’t want to cancel.

We explore how intentional curation, premium unboxing, and smart pricing can turn an average subscription into a meaningful experience. You'll hear real strategies for lowering churn, building community, and designing packaging that customers literally don’t want to throw away.

Whether you're running a box of supplements, wine, skincare, or digital goods, there’s a lot to learn from a brand that’s turning whiskey drinkers into lifelong members.

🔑 Topics we cover:

Turning curation into community
Why premium packaging is worth the cost
Handling churn with empathy (and precision)
Customer service lessons that create superfans
Growth without ad overspend

📦 Learn more about building and scaling your own subscription program: https://thesubscriptiondoc.com

🎧 Subscribe for more episodes like this every week. #subscriptions #ecommerce #retention #dtc #subscriptionbox #founderstory
No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.