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Growthbites by GrowthRocks

Growthbites by GrowthRocks

By: Theo Moulos (GrowthRocks)
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About this listen

Our podcast isn’t just another resource for the average marketer—it’s designed for marketers and brands who want to stay at the forefront of digital and growth marketing. We focus on the key developments shaping the industry, from emerging trends to game-changing strategies, with AI playing a significant role in the conversations we share.

We don’t get bogged down in technical jargon or deep dives into complex concepts. Instead, we prioritize practical, actionable insights that inspire a shift in your mindset. Our goal is to help you cultivate a growth-first approach—one that allows you to see opportunities everywhere and equips you with the tools and strategies to seize them. Whether you’re looking to innovate, scale, or think bigger, this podcast is your go-to guide for making a meaningful impact.

© 2025 GrowthRocks
Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • S01E24 • Growth Hacker: Navigating Career Transitions
    Jul 11 2025

    This episode, inspired by How Betting on the Future Made Us Stronger Today, explores how taking bold, forward-facing risks can reshape a company’s DNA—from reactive to resilient, from uncertain to unstoppable. In a landscape where everything moves fast and breaks often, long-term thinking isn’t a luxury—it’s a growth strategy.

    We unpack what it means to “bet on the future” in real terms: investing in systems before they’re needed, trusting in emerging trends before they’re mainstream, and making strategic decisions that may not pay off today, but redefine success tomorrow. From team culture and hiring to content, automation, and brand voice, the episode highlights how future-first thinking becomes a competitive edge.

    We also examine the trade-offs: risk vs. reward, growth vs. short-term gain, and the emotional weight of building without guarantees. And we look at the inner shift it takes—from surviving each quarter to building for the next decade.

    In essence, this show argues that the strongest companies aren’t just responding to trends—they’re shaping them. And the real ROI? A team, brand, and strategy that’s built to outlast the algorithm.

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    2 mins
  • S01E23 • AI mode – All you need to know
    Jul 10 2025

    This episode, inspired by AI Mode: All You Need to Know, unpacks how AI tools are shifting from being assistants to becoming default operating modes for marketers, creators, and tech teams. As automation embeds deeper into daily workflows, understanding how to work with AI—rather than around it—is no longer optional.

    We explore the core concepts of “AI mode”: what it looks like in action, how it changes decision-making, and why it's becoming essential for staying competitive. From faster ideation and content creation to real-time optimization and predictive insights, the episode breaks down how AI is quietly redesigning how we think, plan, and execute.

    We also examine what teams need to thrive in AI mode—balancing speed with strategy, automation with oversight, and innovation with intention. Plus, we look at the mindset shifts required to embrace AI not just as a tool, but as a teammate.

    In essence, this show argues that AI mode isn’t just a setting—it’s a new way of operating. And those who learn to lead with it will move faster, think sharper, and win bigger in a rapidly evolving landscape.

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    3 mins
  • S01E22 • Is Informational Content Needed
    Jul 9 2025

    This episode, inspired by Is Informational Content Still Needed in 2024?, explores the evolving role of educational content in a digital world dominated by AI tools, zero-click searches, and shrinking attention spans. With platforms increasingly prioritizing immediate answers over deep engagement, many marketers are questioning whether blog posts, how-tos, and guides still hold their ground.

    We unpack what “informational content” means today—from SEO-driven articles and FAQs to top-of-funnel educational content—and why it’s still essential for building trust, topical authority, and long-term brand equity. The episode highlights how the purpose of content is shifting: no longer just to rank, but to serve as a conversion layer and relationship builder.

    We also examine the risks of abandoning educational content entirely—like losing organic reach, relying too heavily on paid channels, or becoming invisible in AI-generated summaries. And we explore how leading brands are rethinking their strategies by aligning content with user intent, context, and platform-specific behavior.

    In essence, this show argues that informational content isn’t outdated—it’s evolving. And in a world where AI may deliver answers, brands still need to deliver value.

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    3 mins

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