Growing Your Podcast Through Newlsetters - Monthly Meetup cover art

Growing Your Podcast Through Newlsetters - Monthly Meetup

Growing Your Podcast Through Newlsetters - Monthly Meetup

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This is a replay of our monthly meetup, where you learn how newsletters have better reach, open rates, click-through rates, and more than social media. I am not "anti-social media" as it's a great place to be social and interact with your audience, but if you want to market (and make it easy to share), you can't go wrong with a newsletter.

See the video version.

Takeaways:

  • Newsletters possess a significantly higher engagement rate when compared to social media platforms, making them an advantageous tool for audience growth.
  • The number of individuals who engage with marketing material via email substantially exceeds those engaging through social media, thus emphasizing email's effectiveness.
  • Utilizing newsletters allows content creators to reach their audience directly in their inbox, circumventing the ephemeral nature of social media posts.
  • A well-structured newsletter can provide a more personal connection with the audience, fostering loyalty and a community around the content.

Links referenced in this episode:

  • schoolofpodcasting.com
  • tinkmedia.com
  • powerofpodcasting.com
  • podpage.com
  • substack.com
  • sendfox.com
  • mailerlite.com
  • convertkit.com (now kit)
  • appsumo.com
  • onvacado.com



This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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