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Grow Your eCommerce Business Internationally

Grow Your eCommerce Business Internationally

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This episode of the How to Grow your eCommerce Business Podcast covers strategies, insights, and success stories to help you scale your eCommerce business globally.

This episode is sponsored by the multi-channel eCommerce consultancy VendLab (www.vendlab.com)


Topics covered:


Advantages of international trade

Grow sales by up to 50%

- Reach new audience

- Grow sales

- Less price competitive


Disadvantages

- Customer service issues

- Shipping times

- Currency conversion

- Compliance

- VAT registrations

- Duty

- Fragile items


Types of international trade

- Simple

- Advanced

Shipping options

- Ship from domestic location

- Local fulfilment

- Special mention: FBA and Pan-EU FBA


What the major international sales channels

- Amazon

- eBay

- Google Shopping

- Local sites - Cdiscount, Bol.com


Google Shopping

- Can do this all from the same Merchant centre/Google Ads

- Multi-language feed

- Localisation of website

- Accept multiple currencies


Amazon

- Works same in every country

- Automatic translation

- Combined EU and NA accounts

- Remote FBA

- Pan-EU FBA



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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.