In this episode, we’re diving into a topic that too many entrepreneurs sleep on: freebies that actually work. Forget the outdated PDFs that collect digital dust—today’s conversation is about building lead magnets that build trust, generate leads, and make your paid offers the natural next step.

We’ll unpack the real role of a freebie in your business, the three essential things your freebie should do, and the top mistakes that are killing your conversions. You’ll walk away with practical, strategic insights on formats that convert (think quizzes, checklists, and mini-courses) and how to know if your freebie is doing its job.

Plus: a juicy alternative if you’re not vibing with “free” at all.

Topics Discussed in the Episode:

• Why most freebies fail (and how to fix yours)
• The 3 things every strategic freebie should do
• Freebie formats that actually convert (and why)
• Mistakes that tank your freebie’s performance
• When and how to use low-ticket offers instead

Visit https://www.honeybeesgroup.co/salescircle to learn more about Sales Circle and join the waitlist!

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Visit us at honeybeesgroup.co

Summer hits—and for many women running service-based businesses, sales take a backseat. But what if summer isn’t a sales slump… it’s a secret advantage?

In this episode, Jac breaks down why the belief that “no one buys in summer” is a myth—and how to prep your business to thrive during these quieter months. She shares the behind-the-scenes story of launching a summer bootcamp that turned into her most engaged program ever, and offers a proven, feel-good framework to stay visible, consistent, and profitable even when your schedule is in chaos.

From batching content to building momentum with low-lift sales strategies, this episode is a must-listen for founders and moms alike who want to enjoy summer and keep the cash flowing.

Topics Discussed in the Episode:

• The biggest myth about summer sales—and how to flip it
• How to prep your business before the school year ends
• Low-lift, high-return strategies for staying visible
• Why summer is a perfect time to test new messaging
• What to automate right now to avoid burnout later

Visit https://www.honeybeesgroup.co/salescircle to learn more about Sales Circle and join the waitlist!

Follow me on LinkedIn
Subscribe to our email newsletter
Visit us at honeybeesgroup.co

In this special crossover episode, Jac is interviewed by Emily Sereno of The Servicepreneur Podcast to unpack why so many women feel uncomfortable selling—and why that discomfort is costing you real money.

From childhood messages like “don’t talk about money” to cringey cold calls we’ve all experienced, Jac explains how these stories shape our mindset and hold us back. But here’s the good news: women are actually built to sell—and with the right skills, you can do it with confidence, ease, and integrity.

Whether you’re an introvert who thinks sales isn’t for you, or a founder stuck in a marketing loop wondering why no one’s buying, this episode delivers the mindset shifts and tactical moves you need to start converting with clarity.

This one’s honest, empowering, and full of real-world advice for service providers ready to step into sales leadership.

Topics Discussed in the Episode:

• Why women are actually great at selling
• The hidden beliefs that make you resist the sales role
• The difference between marketing and sales (and why it matters)
• How to start selling with just 5 consistent actions a week
• What to do when pricing feels scary—but staying stuck feels worse
  
  
  

Connect with Emily:

Podcast: https://www.theservicepreneur.com/podcast

Website: https://www.theservicepreneur.com

Instagram: https://www.instagram.com/theservicepreneur/

LinkedIn: https://www.linkedin.com/in/emilysereno/

Visit https://www.honeybeesgroup.co/salescircle to learn more about Sales Circle and join the waitlist!

Follow me on LinkedIn
Subscribe to our email newsletter
Visit us at honeybeesgroup.co