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GTM AI Podcast with Coach K and Jonathan Moss

GTM AI Podcast with Coach K and Jonathan Moss

By: AI Business Network
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 Welcome to the GTM AI Podcast, your go-to independent resource to help GTM Professionals become AI Powered. We will cover strategies, new AI tools, AI news and trends, all for the purpose of helping you create real measurable business impact and help your life be easier. We do weekly episodes ranging from interviews to updates to strategy sessions. Sponsored by the AI Business Network www.aibusinessnetwork.ai and GTM AI Academy www.gtmaiacademy.com2025 Economics
Episodes
  • AI and Revops Insights and Use Cases with Navin Persaud

    AI and Revops Insights and Use Cases with Navin Persaud
    Oct 2 2025
    www.gtmaiacademy.com www.aibusinessnetwork.ai Connect with Navin: https://www.linkedin.com/in/navinpersaud/ www.1password.com AI in Rev Ops: Insights from Navin Persaud, VP at 1Password - GTM AI Podcast In this episode of the GTM AI Podcast, host Jonathan Kvarfordt, aka Coach K, sits down with Navin Persaud, the VP of Rev Ops at 1Password. Navin shares his career journey from aspiring lawyer to tech enthusiast, his experiences at IBM, and his role in revolutionizing revenue operations at 1Password. The discussion delves into how AI is used in rev ops, the importance of defining problems before implementing AI solutions, and the criteria for selecting AI tech in a security-conscious environment. Navin also highlights the unmatched value of momentum in enhancing sales processes, offering product feedback, and improving sales coaching. This episode is packed with insights for anyone in rev ops, sales, and AI implementation. 00:00 Introduction and Guest Welcome 00:40 Navin Persaud's Career Journey 02:11 AI in Rev Ops: Opportunities and Challenges 04:46 The Importance of Empathy in Rev Ops 06:02 AI Implementation Strategies 09:13 Security Concerns with AI 12:36 Future of AI in Rev Ops 20:28 Momentum's Impact on Rev Ops 27:44 Closing Remarks and Appreciation
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    29 mins
  • AI-Powered Psychometrics and Team Optimization with Russell Mikowski

    AI-Powered Psychometrics and Team Optimization with Russell Mikowski
    Sep 23 2025
    www.gtmaiacademy.com www.aibusinessnetwork.ai https://www.surepeople.com/ Russell-> https://www.linkedin.com/in/russell-mikowski-a349903/ GTM AI Podcast Episode: Russell Mikowski on AI-Powered Psychometrics and the Human Advantage In this episode, Jonathan Kvarfordt interviews Russell Mikowski, CEO of SurePeople, about revolutionizing workplace psychometrics through AI integration. Russell shares his unconventional journey from DJ and poker player to CEO, and reveals why personality-driven collaboration becomes MORE critical as AI automates routine tasks. The conversation explores how organizations can optimize human interactions, the "desk drawer problem" with traditional assessments, and the future of AI agents that understand personality psychology. Russell explains how traditional psychometric assessments fail to deliver ongoing value. Key Quote: "The results of those assessments are often metaphorically stuffed into our desk drawers, sometimes literally in Manila folders and kind of die there. Right? So sure people is looking to completely disrupt the traditional psychometric world by democratizing access to psychometrics across organizations." Discussion of SurePeople's approach to personality measurement and real-time application. Key Quote: "Prism is the most accurate psychometric on the market today. So we're comfortable that our tool is the appropriate vehicle for powering interactions that matter in moments that matter on platforms that you already use." Russell explains how personality insights drive tangible business outcomes. Key Quote: "Should they be leading with the why? Because the group leans towards Big picture thinking... Or should they get straight to the details and the data? Because this group doesn't care at all about how your kids are, or even why the company has made this decision." Key Quote: "Culture begets performance right. If people feel seen, heard, and understood, they're less likely to be flight risks, they're less likely to be quiet quitting, they're less likely to be negatively impacted by a slack message that they took the wrong way." Exploring how personality data could enhance AI communications and reduce "robot speak." Key Quote: "What if your personality, as determined by a psychometric, could be essentially fed into an agent to make the language that it uses sound more like you. And then there would be consistency, perhaps, between that initial automated outreach, and how you actually act when you get on a demo with someone." Russell's core thesis on why human interactions become more valuable, not less, as AI advances. Key Quote: "The expected output, and you know, in a related manner, the value of each human individual on teams is rising right?... So the optimization of the interaction, the communication, the collaboration between more valuable than ever human resources." Key Quote: "As a big picture thinker... I'm bad with details. I'm horrible with lists... But where AI can stay on top of those for me make reminders and keep me informed... That's freeing up my time to think creatively about what the next great product might be." Russell shares surprising findings about who adopts AI-powered personality tools. Key Quote: "A pattern is starting to form that would show people who have more what we would call precise personality types. So those are like your architects, your scientists, your research... are more likely to use our tools more often." Information on accessing the PRISM assessment and company contact details. Key Quote: "Any company that wants to deploy the assessment between 50 and a thousand employees just simply schedule a demo via our site, and we'll give you the option to roll it out for free forever to all of your employees."
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    30 mins
  • AI and Gravity Marketing, taking things to the next level with Harald Roine

    AI and Gravity Marketing, taking things to the next level with Harald Roine
    Sep 17 2025
    www.gtmaipodcast.com www.aibusinessnetwork.ai www.gtmaiacademy.com For Harald go to : https://go.buroventures.com/ or Linkedin: https://www.linkedin.com/in/haraldroine/ The Genesis of a Marketing Innovator Harald's journey into the world of digital marketing began at the age of 11. Motivated by a passion for video games and a push from his father to develop productive skills, he taught himself to program and create websites. By 16, his interests had expanded to Bitcoin and digital innovation. Over the years, he has cultivated vast expertise in digital marketing, focusing on value-based approaches and technological advancements. Traditional marketing often hinges on showcasing product features or benefits. Harald, however, advocates for a "value-first" approach. This strategy focuses on offering genuine value to the audience before making any pitches. The idea is simple yet impactful—by providing valuable insights or resources, businesses build trust and reciprocity, which naturally encourages audiences to engage further. Harald envisions AI as a revolutionary tool in marketing, capable of automating numerous functions and processes. He outlines a future where AI will not just assist but transform how businesses interact with their audiences. The ability for AI to understand complex input-output processes within a company and mimic human strategic and creative tasks marks a significant shift. This perspective aligns with the belief that AI will soon facilitate AI-to-AI interactions, streamlining operations like marketing and customer relations. A key takeaway from the discussion was the application of AI in generating leads and engaging customers. Bureau Ventures leverages AI to automate content creation, enabling more efficient and effective marketing strategies. AI-driven systems can analyze a business's offerings, identify audience pain points, and produce content that resonates with potential customers. As a result, businesses can focus more on strategic growth and less on manual content development. With AI poised to redefine the landscape of business operations, Harald emphasizes the importance of building owned media channels that businesses control entirely. This strategy will help companies build digital real estate that withstand external changes, ensuring sustainable outreach and engagement. He also touches on AI’s potential to revolutionize client success systems through automated satisfaction and performance measures, enhancing customer experiences and outcomes. If you want to create a system that gathers hundreds of leads that come to you, Harald is the man to talk to. More details about Bureau Ventures and their innovative approaches can be explored through their website. As AI continues to evolve, the strategies shared by Harald offer a compelling direction for marketers seeking to stay ahead of the curve.
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    40 mins
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