From Showroom Gaps to New Riders: Triumph’s Teri Lynn on Elevating the Dealer Experience cover art

From Showroom Gaps to New Riders: Triumph’s Teri Lynn on Elevating the Dealer Experience

From Showroom Gaps to New Riders: Triumph’s Teri Lynn on Elevating the Dealer Experience

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In this throwback episode, Teri Lynn from Triumph Motorcycles America (now with Troy Lee Designs) shares lessons every dealer can use to improve customer experience and grow ridership.


We cover:

  • Why great merchandising and inventory turnover matter more than you think

  • Common in-store mistakes that cost sales (and how to fix them)

  • Triumph’s training and support strategies for dealers

  • The growing role of women, families, and e-bikes in the powersports market


  • Whether you’re a dealer principal, GM, or part of the sales and service team, this episode is packed with practical takeaways for building stronger customer connections and securing your dealership’s future.

    Connect with Teri: https://www.linkedin.com/in/terillynn/

    Listen to More Spotify: ⁠https://spoti.fi/3N9lzfg ⁠

    Further Episodes Apple Podcast: ⁠https://apple.co/43FoanX ⁠

    Interviews YouTube: ⁠https://youtube.com/@dealershipfixit ⁠Connect With Our Host Jacob:LinkedIn: ⁠https://linkedin.com/in/jacob-b-berry ⁠Follow the Fixit Online: ⁠https://linktr.ee/dealershipfixit⁠

    Sponsor: ⁠https://dealers.motohunt.com⁠

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