Follow The Brand Podcast with Host Grant McGaugh cover art

Follow The Brand Podcast with Host Grant McGaugh

By: Grant McGaugh CEO 5 STAR BDM
  • Summary

  • Are you ready to take your personal brand and business development to the next level? Then you won't want to miss the exciting new podcast dedicated to helping you tell your story in the most compelling way possible. Join me as I guide you through the process of building a magnetic personal brand, creating valuable relationships, and mastering the art of networking. With my expert tips and practical strategies, you'll be well on your way to 5-star success in both your professional and personal life. Don't wait - start building your 5-STAR BRAND TODAY!

    © 2024 Follow The Brand Podcast with Host Grant McGaugh
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Episodes
  • The Inverted Pyramid: Dr. Kimberly Long's Patient-First Leadership
    Jun 9 2024

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    Can you imagine rising from the challenges of being a teenage mom in Compton to leading one of the premier nursing leadership organizations in California? Join us as we welcome the inspirational Dr. Kimberly Long, CEO of the Association of California Nurse Leaders, who shares her remarkable journey and the innovative strategies she has championed in healthcare. Discover how her revolutionary inverted pyramid model is transforming traditional healthcare hierarchies by placing patients and frontline staff at the forefront. Dr. Long's journey is a testament to resilience, showing that personal hardships can fuel extraordinary professional achievements.

    In this episode, Dr. Long opens up about her groundbreaking approaches to pain management, especially for sickle cell patients, highlighting her strategic use of non-narcotic methods like tiger balm rubs and biofeedback. Her story sheds light on her relentless dedication to reducing hospitalizations and improving patient care. We also explore her ascent to various C-suite roles in major hospital systems, breaking down barriers and overcoming significant challenges, including racial bias. Dr. Long's ability to transform both financial and clinical performances of organizations underscores her exceptional leadership and commitment to healthcare.

    Dr. Long further discusses the evolution and mission of the Association of California Nurse Leaders, emphasizing the importance of educating nurses on the business aspects of healthcare, research, and clinical skills. We talk about the critical role of personal branding, loyalty, professionalism, and advocacy in nursing. Dr. Long also shares poignant insights into the power of humility and collective effort in achieving personal and professional growth. Don’t miss the chance to learn about ACNL’s upcoming events, including an exciting annual program at Disneyland in February 2025, which promises a mix of cutting-edge healthcare discussions and engaging social gatherings. This episode is packed with actionable insights and inspiring stories that you won’t want to miss.

    Thanks for tuning in to this episode of Follow The Brand! We hope you enjoyed learning about the latest marketing trends and strategies in Personal Branding, Business and Career Development, Financial Empowerment, Technology Innovation, and Executive Presence. To keep up with the latest insights and updates from us, be sure to follow us at 5starbdm.com. See you next time on Follow The Brand!

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    45 mins
  • AI Governance: Balancing Innovation and Responsibility | with Hernan Londono of Dell Technologies
    Jun 2 2024

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    Discover the extraordinary journey of Hernan Londano, a renowned AI strategist at Dell Technologies, as he takes us from the mountains of Colombia to the forefront of technological innovation in the United States. Hernan's nearly three decades of experience, including his pivotal roles as Chief Technology Officer and Chief Information Security Officer at Barry University, provide a unique lens into the world of AI governance. This episode promises to enlighten you on how to balance cutting-edge AI innovations with ethical responsibility, ensuring alignment with strategic organizational goals.

    We venture into the provocative realm of AI's role in strategic games and its real-world ramifications. Hernan discusses the historic matches of AlphaGo and AlphaZero, highlighting AI's unprecedented capabilities in generating novel strategies. But the conversation takes a serious turn as we address the ethical and responsible use of AI in military contexts, where decisions can literally be a matter of life and death. This chapter emphasizes the necessity for inclusive, diverse discussions and continuously evolving governance frameworks to ethically harness AI's power.

    The complexities of AI, free speech, and legal ramifications unfold as we dissect a real-world incident involving OpenAI and Scarlett Johansson. This episode doesn't shy away from addressing the urgent need for clear guidelines and regulations as AI technology continues to permeate our daily lives. Hernan also explores the transformative impact of AI across industries, from AI-generated music to business strategy, urging the development of governance frameworks that ensure transparency, accountability, and equity. Join us for this compelling exploration of AI's future and its governance within business and beyond.

    Thanks for tuning in to this episode of Follow The Brand! We hope you enjoyed learning about the latest marketing trends and strategies in Personal Branding, Business and Career Development, Financial Empowerment, Technology Innovation, and Executive Presence. To keep up with the latest insights and updates from us, be sure to follow us at 5starbdm.com. See you next time on Follow The Brand!

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    54 mins
  • The BRAVE Path: Your Blueprint for Professional Growth and Advancement
    May 27 2024

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    Ever wondered how to make your brand pop in a sea of sameness? Get ready to ignite your brand strategy and business development with your host, Grant McGaughan, as we dissect the secrets behind creating a standout personal brand and a bulletproof business game plan. This action-packed journey dives into the BRAVE Framework, discusses the necessity of market research, and celebrates the empowering forces like the Black Business Expo, all dedicated to carving out a niche for trailblazing leaders.

    It's time to speak the language that C-suite execs can't resist – the language of results and benefits. I'll unpack the art of positioning your offering to resonate with the financial priorities of your customers, helping your brand emerge as the clear choice amidst a landscape littered with competitors. Embrace the strategies that pivot the conversation from features to value, and watch your brand clinch the spotlight it deserves.

    Trust and communication are the twin pillars of a spectacular sales and brand strategy, and in this episode, I’m laying the foundation for your success. Discover how to build a fortress of credibility by discussing potential risks and rewards upfront, creating a solid referral community, and ensuring customer satisfaction is always at the heart of your sales framework. Join me in crafting a brand strategy that not only promises but also delivers, fostering enduring connections with your audience and leading you to glorious business achievements.

    Thanks for tuning in to this episode of Follow The Brand! We hope you enjoyed learning about the latest marketing trends and strategies in Personal Branding, Business and Career Development, Financial Empowerment, Technology Innovation, and Executive Presence. To keep up with the latest insights and updates from us, be sure to follow us at 5starbdm.com. See you next time on Follow The Brand!

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    42 mins

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