The start of a new year often comes with pressure to do more, grow faster, and fix everything at once. In this season opener of the Folding Towels Podcast, Jackie and David take a different approach.

We talk about setting the tone for the year ahead, not through rigid goal setting, but through clarity, learning, and intentional decisions that support long-term practice sustainability.

In this episode we cover:

Why early-year planning should focus on direction rather than overload.

Two standout professional development opportunities for therapists working with chronic and persistent pain:

• The Australian Traditional Medicine Society Integrative Pain Science Symposium (21 February, Sydney + livestream);
• The Massage & Myotherapy Australia Conference 2026, focused on multidisciplinary care for chronic pain.

David’s current experiment using ChatGPT as a thinking and planning tool, particularly for building a targeted, sensible marketing plan without burnout.

Jackie’s priorities for 2026, including sustainability, clinical depth, and energy management.

David’s plans for a more focused, intentional year that balances business, learning, and life.

This episode is for massage therapists who want to work well, think clearly, and build a year they can sustain.

Links mentioned in the episode

ATMS Integrative Pain Science Symposium (21 Feb, Sydney + Livestream)

⁠https://atms-integrative-pain-science-symposium-2026.eventsair.site/⁠

Massage & Myotherapy Australia Conference – May 2026 ⁠https://www.massagemyotherapy.com.au/Professionalism-and-Excellence/2026-National-Conference⁠

Elevate with Gael – Mini Courses ⁠https://www.massageandspasuccess.com/store⁠

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Theme Music: Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

We wrap up the year with a fast, fun look back at our favourite moments, big laughs, unexpected lessons, and the episodes that made 2025 unforgettable.

Join Jackie and David for a light, joyful finale as we celebrate the wins, thank our listeners, and share what’s coming next year.

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Theme Music: Simon Pettersson "The Twelve Days of Christmas Jazzy Version", Licensed use through Audio Hero Inc

December hits. Schedules implode. Clients shuffle like mad. And every therapist asks the same thing: should I just take a break? David and Jackie cut through the chaos with a fast, honest look at Tetris Month, why January goes flaky, and how to protect your sanity. Learn how to plan time off, set boundaries, manage client expectations, and actually return rested rather than wrecked.

We chat about what it really means to pause, breathe, and take a holiday. the seasonal rhythms, the emotional load of December, and how to communicate time off with kindness and clarity.

From creating space to rest to easing gently back into work, this episode offers a gentle reminder that breaks aren’t indulgent. They’re essential.

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Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

It’s December, the Facebook groups are buzzing, and massage therapists everywhere are asking the same question: Do I have to give my clients gifts?

In this episode, Jackie and David dive straight into the holiday chaos and cut through the pressure, guilt, and mixed messages that show up every year.

They explore why you never owe anyone a present, how to express genuine gratitude without turning Christmas into extra labour, and what actually lands as a meaningful gesture. Expect stories from their clinics, clever low-cost gift ideas, a reminder that referrals are the ultimate compliment, and a few hilarious moments (including a client who 3D-prints surprises best kept off your desk).

This is a lively, practical conversation that helps you finish the year with confidence, boundaries, humour, and a clear sense of what truly matters in your client relationships.

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Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

It’s that time of year: calendars are turning, and price changes are on the horizon. In this replay (Season 1, Episode 32) of one of our most practical episodes, David and Jackie break down exactly how to raise your massage prices - without guilt, anxiety, or losing clients.

If you’ve ever typed out an apology post or stressed about charging your worth, this episode is for you. Your business needs to grow, and your prices should reflect your experience and value. And YOU probably deserve a pay rise too!

So, if you’ve been waiting for permission, this is it. In this re-released episode, we cover exactly how to raise your prices without upsetting your regulars.

This conversation will help you do it with confidence and grace.👉 Got thoughts on this topic? Let us know on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠and ⁠⁠on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

Most massage therapists don’t last long in the industry—five to seven years is common. But what if you want a career that spans decades? In this episode, David and Jackie unpack the secrets to a long and happy life in massage therapy. From avoiding burnout and injury to charging well, finding your niche, and holding boundaries, this is a must-listen for anyone who wants to keep loving the work for years to come.

FREE DOWNLOAD: Strength and Conditioning Plan for Massage Therapists

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Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

The question that keeps coming up in massage therapy circles: Will massage and myotherapy in Australia ever be recognised as allied health?

David and Jackie unpack the context and complexities behind professional recognition. They explore what “allied health” really means, the function of AHPRA, and why massage therapists sit in a uniquely funny grey area.

Here is that video of flaming massage: https://www.youtube.com/watch?v=k2_xsMReTGk

From qualification inconsistencies and multiple associations to public misconceptions and rogue operators, take a look at the barriers that keep massage on the fringe. But it’s not all frustration — because advocacy is already underway. Collaboration across associations is gaining traction.

And how therapists present themselves can raise standards and strengthen our profession.

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Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

Recorded live at the Melbourne Institute of Massage and Myotherapy Soft Tissue Congress 2025.

David and Jackie share their insights from a day surrounded by passionate therapists and educators. Sarah Nehme from BFT redefine how we use exercise prescription to approach pain and progression. Elicia Crook from Health Leader Co brought her energy to marketing and business strategy, showing how simple, consistent actions create sustainable growth. And Kylie Hicks shared stories of impact on trauma-informed practice, exploring how empathy, boundaries, and psychological safety can impact on transforming the lives of people living with chronic pain.

Watching webinars on Zoom in comfort of your Jim Jams might be easy, but nothing beats the energy and community of face to face learning.

To watch the presentations of the 2025 Soft Tissue Congress head to https://mimt.edu.au

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Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc