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Filtered with TJ Walker

Filtered with TJ Walker

By: TJ Walker
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About this listen

Filtered with TJ Walker is your daily lens on news, business, technology, and culture - analyzed through the skills and strategies of effective communication. Hosted by world-renowned media trainer and commentator TJ Walker, each episode cuts through the noise, filters out the spin, and delivers clear, practical insights that help you understand not only what’s happening but why it matters.

From breaking headlines on global leaders, artificial intelligence, Wall Street, and elections, to cultural shifts shaping everyday life, TJ explains how stories are framed, sold, and communicated to the public. If you want sharp analysis, real-world context, and lessons you can apply to your own communication, this podcast is for you.

🎙️ Expect daily episodes with:

  • Honest, unfiltered news commentary
  • Practical communication lessons
  • Deep dives into media, AI, and culture
  • Actionable insights for leaders, professionals, and creators

👉 Subscribe now and never miss the headlines filtered through the lens of communication mastery.

Copyright 2025 All rights reserved.
Episodes
  • Google’s $21T Shockwave - Armani, CBS, Fox, and the “Department of War”
    Sep 6 2025

    This episode: Google’s courtroom victory sparks a $21 trillion surge across eight U.S. megacaps and reshapes the S&P 500. We remember Giorgio Armani - the designer who changed fashion twice and ran his brand with iron focus. CBS News changed Face the Nation’s editing rules after pressure from the administration, raising questions about editorial independence. Fox News topped the broadcast networks in summer primetime. And President Trump signed an order renaming the Pentagon the “Department of War.”

    Timestamps: 0:00 - Teaser / Episode preview 1:07 - Google legal win & $21T tech rally. 13:14 - Giorgio Armani: legacy & control. 21:54 - CBS edits policy change after pressure. 33:36 - Fox News tops broadcast networks — ratings context. 43:59 - Trump renames the Pentagon the “Department of War.”

    Episode Notes: • CNBC reports the eight megacaps now account for ~36% of the S&P 500. • Armani remained the sole shareholder, founded the Giorgio Armani Foundation in 2016 to protect the brand. • CBS will only air live or unedited interviews on Face the Nation going forward. • Fox averaged 2.43M viewers in primetime (June–Sept); dramatic decline in broadcast-era ratings compared to 2000. • President Trump signed an executive order renaming the Department of Defense; Pentagon signs changed quickly. #tech news #big tech #fashion #journalism #Fox News #trump administration #department of defense

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    1 hr and 4 mins
  • Elon Musk’s $900B Pay Plan - Deepfakes, Fake Influencers & Tariff Pain
    Sep 5 2025

    This episode breaks down Tesla’s extraordinary new pay package for Elon Musk and why critics call it historic and risky. We also report on a surge in A.I. deepfakes impersonating doctors, the rise of virtual influencers making real money, why millionaire renters are on the rise, and how tariffs are cutting into John Deere’s sales.

    Full chapter timestamps below. 0:00 - Intro 1:32 - Elon Musk’s $900B pay package 13:32 - A.I. deepfakes hijack doctors 24:33 - Fake influencers 37:30 - Millionaire renters surge 48:14 - John Deere and tariffs Subscribe to the show, like and leave a 5-star review

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    1 hr and 1 min
  • Levi’s Sounds Alarm: Anti-American Backlash Could Tank Global Sales
    Sep 4 2025

    Levi Strauss warns global anti-American sentiment could dent sales of iconic U.S. brands, and that risk is just the opening act. We unpack five big stories that matter to leaders, communicators, and business builders: Xi & Putin’s hot-mic musing on longevity, Waymo’s tough test in New York, the influencer-fuelled rise of propranolol, Florida’s move to scrap vaccine mandates, and our grab-bag headlines at the end. Practical takeaways for brand risk, media training, product rollout, healthcare comms, and public policy.

    Key facts:

    Levi’s warned that rising anti-American sentiment abroad could hurt its global sales.

    Chinese state TV accidentally aired Xi and Putin chatting about living longer, a hot-mic moment underlining the leader's image and optics risks.

    Waymo is testing driverless cars in NYC, a market far more transit-dependent than San Francisco, which raises concerns about mode shift and congestion.

    Propranolol prescriptions are up ~28% since 2020, driven by influencers and telehealth, raising questions about oversight and off-label use.

    Florida plans to end vaccine mandates for schoolchildren; the show cites WHO reporting that immunization has added ~20 years to global life expectancy over the past ~70 years.

    Why watch: If you lead a brand, product or team, each of these stories contains a communications playbook, how to manage reputational risk, control narratives, design city rollouts, talk to customers about health, and stay credible in media environments where hot-mics and influencers can instantly swing public opinion.

    What you’ll walk away with:

    3 rapid framing moves to protect a brand against geopolitical sentiment

    2 media-training shots leaders should practice (and what to absolutely avoid on a live mic)

    A checklist for piloting new mobility tech in transit-dense cities

    Risk signals to watch when consumer health tools move from clinics to influencers

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    1 hr and 5 mins
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