Fallen Empire? The Manchester United Paradox cover art

Fallen Empire? The Manchester United Paradox

Fallen Empire? The Manchester United Paradox

Listen for free

View show details

About this listen

Manchester United remains one of the most valuable sports brands on the planet, a commercial juggernaut with a billion-strong global following. Yet, for over a decade since Sir Alex Ferguson's departure, their on-pitch performance has been a story of inconsistency and decline.

This episode of Daily Nuggetz untangles this modern football paradox. We explore how the iconic brand was forged in the glory years of Busby and Ferguson, and why that legacy allows the club's commercial engine to defy gravity. We'll break down the numbers behind the post-2013 trophy drought, the controversial Glazer ownership model that has extracted over a billion pounds from the club , and a chaotic recruitment strategy that has burned through cash with little to show for it.


Is the brand's resilience a testament to its storied past, or is the empire finally beginning to crumble as it risks losing a new generation of fans to more successful rivals?


No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.