Ethical Brands: How to Compete with Planet-Destroying Giants on Meta
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Ethical Brands: How to Compete with Planet-Destroying Giants on Meta
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About this listen
Temu spent $2bn on Meta in 2023. That’s really fricking depressing. But there’s an opportunity here. While you can’t compete with them on price or advertising budget you can compete with them - and smash them out of the water - on other things.
Things that consumers are telling you they want. And I have the research and stats to back it up.
In today’s episode learn what your consumers are telling you they want, and how can you position yourself as the solution to their problem.
Resources, Links & Mentions:Learn how to run your own ads like a pro: The ROAS Lab
Let us take the wheel and run your ads for you: Done-for-you Meta Ads
Unsure which option is right for you: Take the quiz
Megan Winter on Instagram: @meganwinter
Lume Marketing on Instagram: @lumemarketing
Research references can be found here.