In this episode of Gluten Free Unwrapped, Jenny Finke speaks with Jill and Lily Bommarito, the dynamic mother-daughter duo behind Ethel’s Baking Company. What began in a small Michigan kitchen as a labor of love has grown into a nationally recognized brand celebrated for its rich, indulgent gluten-free dessert bars. Ethel’s has earned a loyal following not just among those who eat gluten-free, but among anyone who appreciates a decadent, handmade treat crafted with care.

In this episode, you’ll learn:

• The story behind Ethel’s, and how Jill and Lily built a thriving family business that started in a church basement with one signature product.
• How the famous Ethel’s recipes came to life, including the company’s best-selling Pecan Dandy.
• How Ethel’s first got “discovered.”
• The challenges of building a gluten-free brand, manufacturing, working with family, staying true to your mission.

More about Ethel’s

COUPON: Get 20% off with the code LOVEMEGF20 at ethels.com.

WEBSITE: ethels.com

INSTAGRAM: @ethelsbaking

TIKTOK: @ethelsbaking

More about the Love Me Gluten Free subscription boxes

WEBSITE: lovemeglutenfree.com

INSTAGRAM: @lovemeglutenfree

TIKTOK: @lovemeglutenfree

FACEBOOK: @lovemeglutenfreebox

More about Jenny Finke

Jenny Finke is the founder of the popular blog, Good For You Gluten Free. Find her at (goodforyouglutenfree.com and subscribe to her FREE newsletter at welcome.goodforyouglutenfree.com.

INSTAGRAM: @goodforyouglutenfree

TIKTOK: @goodforyouglutenfree

FACEBOOK: @goodforyouglutenfree

Never miss an episode. Follow us on @glutenfreeunwrapped on Instagram!