Episode_71: Why "Pay to Play" is not a Viable "Place" for Your #VO Business
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Episode_71: Why "Pay to Play" is not a Viable "Place" for Your #VO Business
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About this listen
Don't be a commodity. How do you differentiate yourself from everyone else if you offer your services in the same "Place" where everyone else offers those same services?
In Episode 71 I use a fun example of Coffee Cahe and QVC discuss the importance of "Place" and how selecting where you do business has dramatic effects on price and your clients' resistance to price.
Be where No One Else Is
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.