Episode 203 - Don’t Confuse Better with Good: The Danger of Situational Comfort cover art

Episode 203 - Don’t Confuse Better with Good: The Danger of Situational Comfort

Episode 203 - Don’t Confuse Better with Good: The Danger of Situational Comfort

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In this episode of Just ONE Thing, Rick White breaks down the difference between situational comfort and strategic comfort—and why mistaking the two can hurt your shop.

Just because things feel better (like cash flow or staffing) doesn’t mean you’re in the clear. Rick shares how to spot false comfort, build true stability, and avoid slipping back into survival mode.

🎧 Listen now and stay uncomfortable—in the best way.

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.