Thinking about starting a dog treat business but feeling overwhelmed by all the steps?

You don’t need a website, license, or huge inventory to get going. In this episode, Kara shares a beginner-friendly soft launch strategy that helps you test your treats, grow your confidence, and make your first sales—without spending months in planning mode.

Whether you’re just starting out or restarting with more intention, this episode breaks it down into a realistic, results-driven roadmap.

• What a “soft launch” actually means—and why it works for dog treat bakers
• How to test recipes and gather feedback without a website or business license
• Why early trust-building is more important than early perfection
• The simplest way to start taking orders (and getting paid) right away
• What to track during your soft launch so you can scale with confidence

00:00 Introduction and What This Episode Covers 02:03 What Is a Soft Launch (And Why It Works) 04:44 Step 1: Test & Get Feedback 07:21 Step 2: Build Trust, Not Perfection 09:00 Step 3: Create a Simple Way to Order 10:26 Step 4: Start Collecting Payments 12:05 Step 5: Track What Works (So You Can Grow) 13:33 Final Thoughts and Encouragement

🦴 TreatArmor™ Icing & Frosting (Crack-Resistant & Shelf-Stable) https://www.pawsitiveprofit.com/treatarmor

👩‍🍳 Join the Free Dog Treat Bakers Facebook Group https://www.facebook.com/groups/startadogtreatbiz

🌐 Website: https://pawsitiveprofit.com 🎥 Subscribe on YouTube: https://www.youtube.com/@pawsitiveprofit 📸 Follow on Instagram: https://www.instagram.com/pawsitiveprofit 🎧 Podcast Archive: https://pawsitiveprofit.com/podcast 📍 Facebook Group: http://tinyurl.com/4tud85fb