Ep 391: Homes.com Sets Its Sights on Builders cover art

Ep 391: Homes.com Sets Its Sights on Builders

Ep 391: Homes.com Sets Its Sights on Builders

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 Kevin Oakley is joined by Chris Mumford, CMO of CoStar Group Marketplaces, and Marc Regardie, Senior Director of New Construction at Homes.com. They pull back the curtain on why they want to become the most influential platform for new construction listings, how homes.com is different, and what it takes to disrupt a deeply entrenched real estate category. From Chris’s experience leading one of the largest media campaigns in real estate history to the quiet power of aligning incentives between builders and consumers, this episode is full of big bets anyone paying attention to the homebuilding industry will want to hear.Built Differently on PurposeA new take on how leads workMarc talks about how and why homes.com is “fixing what’s missing.”The Long Game Starts HereChris' winning plays from the days of insurance warsBuilding a brand people actually likeWhat Builders Should KnowNo paywall, no catchMatterports: now table stakesWhether you're skeptical of another portal or curious about where this one’s headed, this episode offers an insider look at a platform that aims to reshape how new homes are found and sold.

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The post Ep 391: Homes.com Sets Its Sights on Builders appeared first on Online Sales and Marketing for Home Builders - DYC.

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