In this episode, Danan Coleman sits down with Dan Kurtz—founder of Miss Pepper AI—to break down what’s actually wrong with most marketing automations.

Dan has worked with brands like Bing and Nielsen to fix broken systems and optimize workflows using better processes—not louder tech. From identity resolution to why SOPs scale better than hacks, this episode is packed with hard truths and smarter solutions for growth-stage eCommerce brands.

🔗 Guest: Dan Kurtz

LinkedIn: https://www.linkedin.com/in/kurtzdan/

Website: https://misspepper.ai/

⏱️ Timestamps:

00:00 – Intro to Dan Kurtz & AI in marketing

03:12 – Why AI should be your assistant, not your hero

06:18 – Lessons from automating too early

07:51 – Building sustainable business systems

09:52 – Using AI to empower employees

11:25 – What identity resolution really means

14:55 – Data tracking examples that drive growth

17:14 – How Miss Pepper AI supports brands

20:34 – Mass marketing to an audience of one

22:06 – Getting past gatekeepers in B2B

24:46 – Is SEO really dead?

27:12 – Danan’s approach to content and YouTube

31:18 – Why content quality beats subscriber count

35:13 – SOPs: your most underrated growth lever

39:40 – Automating CRM + email the right way

41:02 – Onboarding flows that save 15+ hours

43:09 – If you can’t measure it, you can’t scale it

44:18 – One unsexy tactic that always works

47:28 – Can Miss Pepper AI help Amazon-only sellers?

49:04 – Where to connect with Dan

#TheeComGrowthShow #MarketingAutomation #DigitalStrategy

KEEP IN TOUCH:

🔗 LinkedIn: https://www.linkedin.com/in/danancoleman

📸 Instagram: https://www.instagram.com/ecomgrowthshow

👥 Facebook: https://www.facebook.com/TheeComGrowthShow

🐦 X (Twitter): https://x.com/eComGrowthShow

YouTube: https://www.youtube.com/@eComGrowthShow

Danan Coleman is an expert in the Amazon field. He's been actively selling on Amazon since 2010 and in the SaaS and Service network for Amazon sellers since 2018. After helping companies like ManageByStats and Carbon6 scale and be sold, he started his eCom Triage [https://ecomtriage.com] to help sellers with solutions to complicated and seemingly impossible tasks like removing negative reviews and detecting critical and detrimental changes to your product detail pages. He also consults both brands and agencies in the Amazon space.