• Ep 312 | A Board Game Called "Your Business"

  • Apr 28 2025
  • Length: 1 hr and 2 mins
  • Podcast

Ep 312 | A Board Game Called "Your Business"

  • Summary


    • John uses a "player board" approach to visualize business decisions

    • Incorporates concepts like worker placement, resource management, and tech trees

    • Financial modeling over a 5-year period to project cash flow and expenses

    • Decisions (e.g., expanding to new markets) are evaluated based on projected revenue and free cash flow

    • Implementing point systems and achievements for door-to-door marketers and sales reps

    • Example: Points for knocking on doors, generating leads, closing sales

    • Immediate buy-in and increased engagement observed when gamification is implemented

    • Draws parallels to video game achievements (e.g., Xbox, PSN trophies)

    • Employee (Keith O'Brien) at Rippling began spying for competitor Deal

    • Rippling set up a trap using a fake Slack channel called "deal defectors"

    • Spy was caught accessing the fake channel, leading to a dramatic confrontation

    • Case involves international elements, with mentions of escaping to Dubai to avoid legal papers

    • John's analysis of expanding to Penticton vs. focusing on existing markets (Kelowna, Vernon)

    • Considerations: market size, infrastructure utilization, revenue projections

    • Vernon expansion projected to yield highest revenue ($4.61M) compared to Kelowna ($3.8M) and Penticton ($4.4M)

    • Walking or running to clear thoughts and make decisions

    • Financial modeling as a foundation for strategic choices

    • Balancing short-term vs. long-term cash flow in decision-making

    • Amer to explore implementing a CEO dashboard for better business overview

    • John to share more details about his financial modeling approach

    • Team to consider integrating gamification elements into their sales processes

    • Further discussion on applying board game concepts to business strategy

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