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In this episode of Coffee with Sales Engineers, host Sachin Wadhawan speaks with Yuji Higashi and Mattie Stremic, co-founders of Better Career, about the evolving landscape of sales engineering and the challenges faced by professionals in this field. They discuss the importance of self-promotion, the trends in career transitions to sales engineering, and the key qualities that lead to securing top job offers. The conversation also delves into how the role of sales engineers is changing in the age of AI, emphasizing the need for both technical skills and soft skills to succeed in this competitive market.

takeaways

• Better Career helps sales engineers and account executives advance their careers.
• The job market for sales engineers is increasingly competitive.
• Self-promotion is a critical skill for sales engineers.
• Many professionals transitioning to sales engineering come from diverse backgrounds.
• Key qualities for success include commitment, confidence, and coachability.
• Sales engineers are evolving into value architects rather than just technical presenters.
• Understanding business outcomes is crucial for sales engineers.
• AI is changing the sales engineering landscape significantly.
• Soft skills are becoming more important than technical skills in sales roles.
• Sales engineers are being integrated earlier into the sales cycle.

Chapters
00:00
Introduction to Better Career and Its Impact

03:56
The Journey of Coaching Sales Engineers

07:45
Challenges Faced by Sales Engineers in Job Searching

11:45
The Importance of Self-Promotion for Sales Engineers

15:30
Qualities That Lead to Successful Job Offers

22:20
The Evolution of the Sales Engineering Profession