EPISODE 71: Cover Design, Marketing, and Advertising Insights from Successful Indie Author Jamie Dalton
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EPISODE 71: Cover Design, Marketing, and Advertising Insights from Successful Indie Author Jamie Dalton
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This episode features Jamie Dalton, a YA fantasy author and indie publisher, sharing her journey and strategies in handling the challenging balance of writing, parenting, and business responsibilities. Jamie delves into her writing routine, the evolution of her career, her approach to creative productivity, and the importance of understanding target audiences to create appealing book covers. She also discusses her strategies for marketing, building an organic fan base, and the role of assistance in managing her growing author business.
00:00 Introduction and Welcome
01:11 Meet Jamie Dalton: YA Fantasy Author
02:06 Balancing Writing and Parenting
04:26 Creative Process and Productivity Tips
09:46 Building a Support Team
17:31 Cover Design Insights
22:51 The Power of Book Covers
24:28 Resources for Self-Taught Authors
28:21 Marketing Strategies and Emotional Hooks
31:24 Building a Fan Base and Visual Hooks
35:43 Balancing Writing and Marketing
40:26 Organizational Tools and Author Resources
45:47 Concluding Thoughts and Author Coaching
Evergreen Author Resources
Find out more about Jamie Dalton HERE!
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