
EP95: Driving Retail Innovation -- Retail Safari®-ing with NielsenIQ
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About this listen
In this episode, Wendy Liebmann talks to Anna Mayo, NielsenIQ VP Beauty Vertical, and WSL Strategic Retail’s Elia Auchane and Katie Hornsby about the importance of collaboration to drive innovation at retail.
They discuss:
- In challenging retail times, how critical it is to inspire new thinking
- The power of bringing different companies and different disciplines to address critical challenges and define new opportunities
- How WSL Strategic Retail’s Retail Safari® gets people away from their desks to experience and learn from innovative retail concepts often outside their own areas of expertise
- WSL and NIQ’s collaboration that connects consumer and shopper insights to drive inspiration across disciplines to affect change
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