E-E-A-T, Perplexity, Weihnachtsgedanken + mehr [OM Cafe 32] cover art

E-E-A-T, Perplexity, Weihnachtsgedanken + mehr [OM Cafe 32]

E-E-A-T, Perplexity, Weihnachtsgedanken + mehr [OM Cafe 32]

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Diesmal sprechen Olaf Kopp und Markus Hövener über fünf Themen. Wie spannend ist das neue Werbeformat von Perplexity? Warum sollte man sich die Verteilung seiner Marketing-Budgets anschauen? Was folgt aus einer neuen Analyse von Suchverhalten? Welche E-E-A-T-Signale gibt es? Und wie gut funktioniert der KI-generierte Podcast von Olaf?

Hier sind die Themen im Überblick:

  • Ab 01:35: https://searchengineland.com/perplexity-begins-testing-ads-448277

  • Ab 12:08: https://sparktoro.com/blog/if-your-audiences-sources-of-influence-and-your-marketing-budget-dont-align-youre-gonna-have-a-bad-time/

  • Ab 22:48: https://searchengineland.com/15-percent-google-searches-148-terms-448864

  • Ab 30:54: https://searchengineland.com/google-eeat-quality-assessment-signals-449261

  • Ab 48:25: https://www.kopp-online-marketing.com/de/seo-research-suite-podcast

Dieser Podcast:http://www.omcafe-podcast.de/

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