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Digital Marketing for Coaches & Consultants

By: Dr. Terri Levine
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  • Summary

  • Join Terri Levine, Chief Heart-repreneur® at the “Modern Coaching Method” to learn her unique process around digital marketing for coaches and consultants. If you are a coach or consultant struggling to make 6 figures in your business then this podcast is for you! Terri is a master business consultant and trainer who has identified the mindset shifts and unique processes (along with insider insights) that help new and established coaches and consultants create more income quickly and scale their businesses to new levels all while reducing the amount of hours worked. Tune in weekly for incredible insights, mindset shifts, and action steps that work to propel you forward in your own coaching business! Also, be sure to join Terri's Heartrepreneurs Facebook Group to get access to additional tips and a wealth of training material for expanding your coaching business including direct feedback from Terri herself at https://heartrepreneur.com/FBGroup
    Copyright 2021 Heartrepreneur LLC
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Episodes
  • #130: The Ultimate Blueprint for Successful Online Courses

    #130: The Ultimate Blueprint for Successful Online Courses
    May 2 2024
    Despite the misconception that online courses became obsolete years ago, the reality is that the industry is thriving, and many smart and talented people are launching courses. However, many are losing substantial revenue because of mistakes in their landing page and course content. Today, Dr. Terri Levine sheds light on the common mistakes frequently made by coaches and consultants when crafting online courses, offering invaluable insights to help you avoid them. She points out the mistake of using phrases like ‘Learn how to’ on your landing pages, revealing that anyone who buys an online course isn’t there to learn; they are there for the outcome of the course. Additionally, Dr. Terri Levine emphasizes the importance of templates within your course content. She highlights that the value of any course lies in its actionable steps, which equate to templates. Finally, she elaborates on the steps to embark on your journey toward financial prosperity. Contrary to common belief, she asserts that pursuing wealth is not merely about accumulating dollars; it’s about becoming proficient in a skill worthy of such a reward. Tune in for more insights! Watch the full episode on Youtube: https://youtu.be/_YGMYteYidk Key Highlights From The Episode: [00:34] Introduction to the show [00:55] Get free counsel from Dr. Terri Levine. Email: terri@heartrepreneur.com [01:27] Mistakes we make when creating an email course [01:39] #1 Using “Learn how to” on landing pages [02:16] #2 Don’t say, “Here’s what you get..” [02:38] #3 No Templates [03:03] #4 No bonuses [03:26] #5 Few Testimonials [03:48] #6 Listing solutions without stating problems [04:10] #7 Not giving away enough free material [05:07] Steps to embark on your journey toward financial prosperity [05:32] Step #1 Choose a skill you love [05:59] Step #2 Work for free [06:24] Step #3 Say yes to everything [07:01] Step #4 Choose one thing and ignore everything else [07:44] Step #5 Become the category king or queen [08:08] Step #6 Test yourself [08:33] Step #7 Repeat [09:23] Get free counsel from Dr. Terri Levine. Email: terri@heartrepreneur.com Golden Nuggets: • Anyone who buys an online course isn’t there to learn; they are there for the outcome of the course. [01:46] • Customers don’t care how much work you put into your course. They only care about what your course can do for them. [02:18] • The value of your course is equivalent to the specificity and effectiveness of the action steps you provide to people. [02:48] • To increase the perceived value of your course, don’t just sell a course; sell your course along with bonus modules, templates, and Q&A. [03:07] • The more bonuses you add, the easier the purchasing decision. [03:20] • The more you give away for free, the more likely people will sign up and pay. [04:16] • When you choose one thing and pursue it relentlessly, achieving success becomes much easier. [07:31] • “Continual improvement is the cornerstone of financial success.” ~Dr. Terri Levine [08:11] • “The pursuit of wealth is not merely about accumulating dollars; it’s about becoming proficient in a skill worthy of such reward.” ~Dr. Terri Levine [09:06] Let me help you grow your coaching business: Grab this free training and see my revolutionary process in action! Join me and my Inner Circle Students for a behind-the-scenes Live Group Coaching Call: www.6figsin6months.com If you want to join me in one of our connect and collaborate sessions. Go to https://calendly.com/heartrepreneur/mcm-live-connect-and-collaborate-session, and select a date & time! Oh yeah, feel free to join our free Facebook community here: https://www.facebook.com/groups/1024921757544017 Want More!? Listen to the podcast version of this content on your favorite podcast platform: Apple Podcasts | Spotify | Stitcher | Google Podcasts Watch all the episodes and more to gain more insight on YouTube: https://www.youtube.com/@coachterri/videos. Please connect with me on social: Instagram: https://www.instagram.com/mentorterri Facebook: https://www.facebook.com/HeartrepreneurTerriLevine LinkedIn: https://www.linkedin.com/in/terrilevine/
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    10 mins
  • #129: How to Build Strong Relationships with Your Subscribers

    #129: How to Build Strong Relationships with Your Subscribers
    Apr 25 2024
    Establishing strong relationships with subscribers is essential for businesses. It serves as a powerful tool for lead generation and helps foster customer loyalty. Tune in to this insightful episode with Dr. Terri Levine as she shares invaluable tips on how to build strong relationships with your email subscribers. She emphasizes the power of addressing subscribers by their names, highlighting how this simple gesture enhances personalization and strengthens the bond between sender and recipient. In the discussion, she explores the concept of emails as a ‘two-way street where you and your subscribers actively participate in the conversation. Learn how incorporating elements such as pleasantries, feedback requests, and testimonials fosters an environment conducive to open communication. Moreover, Dr. Levine emphasizes the significance of meeting subscribers at various stages of their buying journey. Whether they’re just discovering your brand or ready to purchase, tailoring your email content to resonate with their specific needs and interests is key. Additionally, she encourages injecting personality into your communications, urging individuals to showcase their unique principles and values. By injecting personality into your emails, you not only differentiate yourself but also forge deeper connections with your audience based on shared principles and authenticity. Tune in for more tips! Watch the full episode on Youtube: https://youtu.be/lboNVANYNYA Key Highlights From The Episode: [00:42] Tips on how to build strong relationships with your subscribers [01:08] #1 Always address your subscribers by name [01:22] #2 Remember that emails are a ‘two-way street’ [03:42] #3 Timeliness is key [04:49] #4 Meet them where they are in their buying journey [05:56] #5 Tell a personal life story and link it to a takeaway [07:19] #6 Have some personality [09:15] How to condense your freebies into a 5-day email course [10:18] 7# Use a personal sign off [10:39] Get Dr. Terri Levine’s help in crafting your 5-day lead-generating email course: terri@heartrepreneur.com Golden Nuggets: • Addressing people by their names improves connections and keeps your emails personal. [01:12] • When communicating with your subscribers, strive to create a two-way conversation by incorporating elements like pleasantries, soliciting their opinions, and requesting testimonials. [01:28] • Buyers are at different stages: there are people just getting to know you, people who know that the problem you solve is important and are interested, and then there are people who understand that you are the one to solve their problem. At each stage, you need slightly different kinds of emails. [04:45] • When engaging with your subscribers, allow your personality to shine through. Differentiate yourself and emphasize your principles and values. [06:56] • Subscribers choose to buy from you because they have built a relationship with you and truly enjoy your personality. [07:46] • Subscribers should experience transformation by being on your list, so providing concrete value and being entertaining and unique is crucial. [08:58] Let me help you grow your coaching business: Grab this free training and see my revolutionary process in action! Join me and my Inner Circle Students for a behind-the-scenes Live Group Coaching Call: www.6figsin6months.com If you want to join me in one of our connect and collaborate sessions. Go to https://calendly.com/heartrepreneur/mcm-live-connect-and-collaborate-session, and select a date & time! Oh yeah, feel free to join our free Facebook community here: https://www.facebook.com/groups/1024921757544017 Want More!? Listen to the podcast version of this content on your favorite podcast platform: Apple Podcasts | Spotify | Stitcher | Google Podcasts Watch all the episodes and more to gain more insight on YouTube: https://www.youtube.com/@coachterri/videos. Please connect with me on social: Instagram: https://www.instagram.com/mentorterri Facebook: https://www.facebook.com/HeartrepreneurTerriLevine LinkedIn: https://www.linkedin.com/in/terrilevine/
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    12 mins
  • #128: Effortlessly Educate and Attract Customers

    #128: Effortlessly Educate and Attract Customers
    Apr 18 2024
    Effortless customer attraction involves more than just promoting your product. It entails forging a genuine connection with your audience. You can transform your prospects into lifelong supporters by understanding their needs and showcasing how your product or service helps them achieve their desired results. In this incredible episode, Dr. Terri Levine delves deep into one of the most powerful tool for drawing in new customers: educating your audience. By providing valuable information that helps your audience achieve their desired results, you not only foster trust but also position yourself as an expert in your field. Dr. Terri Levine also discusses the concept of email courses, shedding light on what they are and why they’re an invaluable tool for businesses looking to make an impact. Additionally, she shares actionable steps on how to craft an email course that not only educates but also converts. Watch the full episode on Youtube: https://youtu.be/bq0oGYaes1E Key Highlights From The Episode: [00:34] Episode introduction [00:53] Today’s focus: One of the most powerful ways you can attract new customers [01:11] Educating your audience [02:26] The best strategy for educating your audience [02:32] What is an email course? [03:01] Advantages of creating email courses [03:38] Steps on how to create an email course that converts prospects into customers [03:43] Step #1 Identify a problem that your ideal customer wants to solve [03:57] Step #2 Outline the steps to solve that problem [04:14] Step #3 Create an email course to teach those steps [05:21] Step #4 Create a post-click landing page [05:30] Step #5 Promote the email course and evaluate the results [06:29] To get Dr. Terri Levine’s email course for free, please email: terri@heartrepreneur.com Golden Nuggets: • While nobody likes being sold to, everyone likes to buy once they make an informed decision. [01:17] • When you provide valuable information that helps your audience achieve positive results, you gain their trust and position yourself as an expert in your field. [01:28] • When you can seamlessly connect from the heart with your product or service, showing how it can help your audience achieve their desired result, the transition from educating your prospects to making a sale becomes smooth. [01:46] • “The best way to convince someone that you can help is to actually help them.” [02:12] • An email course is a series of lessons delivered directly to your audience’s inbox over a set period of time. [02:32] • “Do not be promotional in your email course; let the value of the course speak for itself.” [04:39] • “The key to success is delivering the right message to the right person at the right time.” [05:50] Let me help you grow your coaching business: Grab this free training and see my revolutionary process in action! Join me and my Inner Circle Students for a behind-the-scenes Live Group Coaching Call: www.6figsin6months.com If you want to join me in one of our connect and collaborate sessions. Go to https://calendly.com/heartrepreneur/mcm-live-connect-and-collaborate-session, and select a date & time! Oh yeah, feel free to join our free Facebook community here: https://www.facebook.com/groups/1024921757544017 Want More!? Listen to the podcast version of this content on your favorite podcast platform: Apple Podcasts | Spotify | Stitcher | Google Podcasts Watch all the episodes and more to gain more insight on YouTube: https://www.youtube.com/@coachterri/videos. Please connect with me on social: Instagram: https://www.instagram.com/mentorterri Facebook: https://www.facebook.com/HeartrepreneurTerriLevine LinkedIn: https://www.linkedin.com/in/terrilevine/
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    8 mins
Leadership Marketing Economics
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