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Design Better

Design Better

By: The Curiosity Department sponsored by Wix Studio
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Design Better co-hosts Eli Woolery and Aarron Walter explore the intersection of design, technology, and the creative process through conversations with guests across many creative fields, helping you hone your craft, unlock your creativity, and learn the art of collaboration. Whether you’re design curious or a design pro, Design Better is guaranteed to inspire and inform. Vanity Fair calls Design Better, “sharp, to the point, and full of incredibly valuable information for anyone looking to better understand how to build a more innovative world.”© The Curiosity Department, LLC 2025 Art Economics
Episodes
  • Tim Brown: Allbirds co-founder on mission-driven design and entrepreneurship
    Aug 14 2025
    This is a preview of a premium episode. Head to Design Better to hear the whole thing: https://designbetterpodcast.com/p/tim-brown Sometimes your career takes an unexpected turn—and that pivot can lead to something bigger than you imagined. Tim Brown, co-founder of Allbirds, has been there. After a stint as a professional soccer player, Tim found himself on a different path—one that led to creating a simple wool sneaker that would grow into a movement for sustainable fashion. We spoke with Tim about how he and his co-founder used design thinking to tackle everything from material innovation to business strategy, the importance of being transparent about both successes and failures, and what it really takes to start a mission-driven company. Tim also shares how his athletic background shaped his approach to leadership and why having constraints can actually fuel creativity. Bio Tim is the co-founder of Allbirds. He is the creative vision behind the brand, with an eye for all things design. Prior to co-founding Allbirds in 2016, Tim was part of the New Zealand soccer team that reached the 2010 World Cup – a generational achievement for the nation. *** Premium Episodes on Design Better This is a premium episode on Design Better. We release two premium episodes per month, along with two free episodes for everyone. Premium subscribers also get access to the documentary Design Disruptors and our growing library of books: You’ll also get access to our monthly AMAs with former guests, ad-free episodes, discounts and early access to workshops, and our monthly newsletter The Brief that compiles salient insights, quotes, readings, and creative processes uncovered in the show. Upgrade to paid *** Visiting the links below is one of the best ways to support our show: Miro: Miro’s Innovation Workspace is an intelligent platform that brings people and AI together in a shared space to do great work. Whether your role is UX, DesignOps, product management, marketing, or anything adjacent, Miro will help you be better at your job because it makes it easier to work together. Help your teams get great done with Miro. Check out Miro.com to find out how. Masterclass: MasterClass is the only streaming platform where you can learn and grow with over 200+ of the world's best. People like Steph Curry, Paul Krugman, Malcolm Gladwell, Dianne Von Furstenberg, Margaret Atwood, Lavar Burton and so many more inspiring thinkers share their wisdom in a format that is easy to follow and can be streamed anywhere on a smartphone, computer, smart TV, or even in audio mode. MasterClass always has great offers during the holidays, sometimes up to as much as 50% off. Head over to http://masterclass.com/designbetter for the current offer.
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    22 mins
  • Matt Raw: Balancing legacy and innovation at The New York Times
    Aug 6 2025
    Visit our Substack for bonus content and more: https://designbetterpodcast.com/p/matt-raw Matt Raw, Interim VP of Design at The New York Times, and his team have a tough job. Their work is seen by millions every day who come to the Times website and apps for information they can trust, presented clearly, across platforms, striking a stylistic balance between tradition and innovation. Somehow they approach the pressure of their work with grace. n this episode, we talk with Matt about what it means to design for a mission-driven organization in a time of profound technological and cultural change. Matt shares how his team is navigating the tension between tradition and evolution, how they balance experimentation with editorial integrity, and why even the smallest interface details can carry the weight of institutional trust. We also explore how the Times is adapting to new reader habits, the impact of generative AI on journalism and design, and why listening deeply to colleagues and readers remains a superpower for their team. If you missed it earlier this month, Matt also interviewed us for an AMA at the Times’ headquarters in Manhattan. Also, stay tuned after our conversation with Matt (or listen to the embedded audio below) for a special with the Australian design agency Noize uses Wix Studio to create amazing sites for top brands. Bio Matt Raw is a product design leader with over 15 years of experience creating user-centered digital products and services. As interim Vice President of Product Design Culture and Operations at The New York Times, he helps product designers thrive, runs design operations, and oversees the shared design studio. He has built and led teams of designers, managers, and leaders who deliver exceptional work spanning strategy to execution. Raw also teaches advanced UX fundamentals to MFA students at the School of Visual Arts, focusing on insight-centered problem definition and rapid validation through lightweight prototyping. His mission is empowering product designers to craft meaningful experiences for millions of users worldwide. *** Premium Episodes on Design Better This ad-supported episode is available to everyone. If you’d like to hear it ad-free, upgrade to our premium subscription, where you’ll get an additional 2 ad-free episodes per month (4 total). Premium subscribers also get access to the documentary Design Disruptors and our growing library of books: You’ll also get access to our monthly AMAs with former guests, ad-free episodes, discounts and early access to workshops, and our monthly newsletter The Brief that compiles salient insights, quotes, readings, and creative processes uncovered in the show. Upgrade to paid ***
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    47 mins
  • The Brief: Microscopes and telescopes
    Jul 30 2025
    Microscopes and telescopes By Aarron Walter A friend and former colleague called me recently to catch up and get my perspective on an important question. He leads a product team at a major tech company and the design team had just been moved under him. He’s an exceptional product thinker with a sharp grasp of engineering systems and shipping processes. But managing designers? That was new territory. “Where should design really fit in our workflow?” he asked. What struck me most was that he asked at all. Too often, when design moves under product in a re-org, it becomes a service function. Something to be brought in after the big decisions are made—to polish the edges, add the visuals, and make things look good. That, of course, sells the value of design short, and my friend sensed it. He didn’t want design to just support the work of engineers. He wanted it to play a part in shaping the product. So I shared what I’ve seen in organizations where engineering and design truly thrive together: it starts with recognizing that engineers and designers bring fundamentally different perspectives to the table. *** To read the full version of The Brief, visit our Substack: https://designbetterpodcast.com/p/the-brief-microscopes-and-telescopes
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    10 mins
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