Dance Studio Advertising | The Podcast cover art

Dance Studio Advertising | The Podcast

Dance Studio Advertising | The Podcast

By: Bryce Conlan & Kristian Altuve
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About this listen

Growing a dance studio is hard. You've got a dozen spinning plates, zero time, and what's working in marketing is constantly changing. Join Dance Motion Marketing founders Bryce and Kristian as they share expert insights, actionable strategies, and game-changing techniques for maximizing student enrollment and Dance Studio growth. If you're ready to level up your dance studio, have more students than ever before, and bank record profits then subscribe and keep listening. Here we grow.Copyright 2025 Bryce Conlan & Kristian Altuve Economics Marketing Marketing & Sales
Episodes
  • Fire Faster: The Hard Truth About Keeping B Players Too Long
    Aug 11 2025

    One wrong hire can quietly derail your entire dance studio.

    B players — those “good enough” team members who aren’t bad enough to fire — can drain morale, burn out your top talent, and slowly erode your culture.

    In this episode, I share a real behind-the-scenes story from Dance Motion Marketing about how one B player was creating chaos for our A players… and the hard decision we made to protect our team.

    You’ll learn:

    • Why fit beats skill every time when hiring
    • How to spot the early warning signs of a B player
    • The immediate steps to protect your A players and your culture

    If you want to keep your best people, this episode is a must-listen.

    Follow + review the show to never miss a strategy that helps your studio grow with the right team.

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    22 mins
  • You Asked, We Built It: Inside Dance Motion Marketing Hotline
    Aug 7 2025

    What if you could get direct answers to your biggest studio growth questions—fast?

    In this bonus episode, Bryce shares a major announcement: the launch of the Dance Motion Marketing Hotline. This new tool gives studio owners a simple way to ask questions, get expert input, and unlock resources tailored to their exact needs—whether it’s marketing, retention, finances, or enrollment.

    You’ll hear the “why” behind this launch, who’s involved, and how it can shortcut your learning curve by tapping into the brain trust behind Dance Motion Marketing. If you've ever had a follow-up question after an episode, this is your next step.


    🔗 Visit dancemotionmarketing.com/ask to ask your question today.


    Follow + review the show to stay ahead of the curve.

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    5 mins
  • What 500+ Studio Owners Taught Us: 9 Game-Changing Lessons
    Aug 4 2025

    After one year, thousands of campaigns, and tens of thousands of new dancers enrolled, Bryce Conlan reflects on the 9 deepest lessons Dance Motion Marketing has learned helping studios grow in the last 12 months. This isn’t about flashy wins—it’s about the real, often hard-earned insights that separate struggling studios from thriving ones.

    You’ll learn why visibility is non-negotiable, why many ads “fail,” and how the most successful studio owners think differently. From summer strategy to enrollment systems and even how AI may be hurting your messaging, this episode connects the dots.

    Perfect for dance studio owners serious about real growth—and a business that supports your life, not swallows it.

    🎧 Follow + review the show to never miss a strategy shift.

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    31 mins
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