Creative Amplification: AI as empowerment over displacement cover art

Creative Amplification: AI as empowerment over displacement

Creative Amplification: AI as empowerment over displacement

Listen for free

View show details

About this listen

AI should not be measured by how fast it can be deployed, but by the trust it builds and the creativity it amplifies.

In this episode of the Design Executive Outlook on Enterprise AI series, our founder and CEO, Gordon Ching, sits down with Eric Snowden, SVP of Design at Adobe. Eric shares how Adobe resisted the industry rush to bolt AI onto products, choosing instead to prioritize trust, agency, and user choice.

He explains why design leadership in the AI era is not about chasing speed, but about defining the conditions of trust. From giving creatives the ability to opt out of AI workflows, to expanding ambition without reducing teams, to embedding transparency as a differentiator, Adobe’s approach reframes AI as a catalyst for empowerment rather than displacement.

Eric emphasizes that the difference between enabling people and displacing them is the line that defines creative leadership in this moment. By treating trust as a strategy and agency as non-negotiable, leaders can turn AI from a source of fear into a force for growth and lasting empowerment.

Podcast Recorded in February 2025

-----------------------------------------------------------------

⁠⁠⁠⁠Learn more⁠⁠⁠⁠⁠ about the Design Executive Council Membership

Read the ⁠⁠⁠⁠⁠AI Report⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠Sign up⁠⁠⁠⁠⁠ for the newsletter

Follow the Design Executive Council on ⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠

Connect with Gordon Ching on ⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠

Connect with Eric Snowden on ⁠⁠⁠⁠⁠LinkedIn

No reviews yet
In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.