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Cracking the Code: Harvard’s David Edelman on AI, personalization, and winning consumers’ hearts

Cracking the Code: Harvard’s David Edelman on AI, personalization, and winning consumers’ hearts

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 Consumers expect personalization, but too many companies are falling short, wasting money and missing the mark on expectations. In this episode, hosts Jason Parks and Steph Parker interview one of the most influential CMOs in the world about his upcoming book, “Personalized: Customer Strategy in the Age of AI.” Now a Harvard Business Fellow, David […]
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