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Could a Premium Pricing Strategy Help or Hurt Your Brand?

Could a Premium Pricing Strategy Help or Hurt Your Brand?

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Thinking about premium pricing for your business? Let's dive into the benefits and pitfalls of this strategy.

We’ll discuss why it's important to have a solid brand and demand before jumping in, and how to avoid common mistakes that can harm your business.

Whether you’re considering premium pricing or just curious, this episode will give you some useful insights.

Share your thoughts in the comments and don't forget to subscribe for more tips and discussions!00:00 Introduction to Premium Pricing00:43 The Risks of Jumping into Premium Pricing01:45 Understanding the Value of Pricing Strategy03:14 Common Pitfalls in Premium Pricing04:58 Positioning and Market Perception06:23 Industry-Specific Pricing Strategies07:50 Building a Strong Brand with Premium Pricing09:20 Conclusion and Viewer Engagement


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Visit us at oxandiron.co to learn more about what we do and how we can work together.


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Email us anytime at onbrand@oxandiron.co

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.