In this episode, Alyssa discusses the challenges agents face in converting Instagram engagement into actual clients. She emphasizes the importance of having a clear buyer journey, optimizing content strategies, and utilizing content memberships effectively. Alyssa also highlights the need for urgency in calls to action, the significance of repetition in messaging, and the value of building authentic connections with potential clients. The episode concludes with an introduction to a 30-day sprint designed to help agents set up a successful Instagram strategy that works for them.

Takeaways

• You're not doing anything wrong; you're just doing it in the wrong order.
• Consistency doesn't automatically equal conversions.
• There needs to be a clear buyer journey behind your content.
• Your Instagram should be like open house signage, guiding potential clients.
• Content memberships are great tools but need to be used strategically.
• Always include a clear call to action in your posts.
• Repetition is key; assume every post is the first someone sees.
• Simplify your offers and make your Instagram feel like a mini website.
• Authenticity connects better than templates.
• Instagram works when you treat it as part of your business model.

Resources & Links:

Commission from Content 30 Day Sprint: https://stan.store/thealyssastalker/p/commission-from-content--30-day-sprint

Join the Above Asking Insider Community for real conversations and support: https://stan.store/thealyssastalker/

Follow @aboveaskingpodcast on Instagram