Canva, Adobe, and the Classic Innovator’s Dilemma in Action
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Canva, Adobe, and the Classic Innovator’s Dilemma in Action
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About this listen
Explore how Canva transformed from a simple design tool into a $40 billion powerhouse by targeting "non-designers" while Adobe focused on professionals. This episode examines Clayton Christensen's Innovator's Dilemma theory through Canva's rise, revealing why successful companies struggle with disruptive innovation and how emerging technologies create opportunities for startups to upend entire industries.
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