Double Your Profit Day 5: Zero-Based Budgeting for Home Service Businesses, Contractors, and Small Business Owners

Welcome to Day 5 of the "Double Your Profit" 30-Day Challenge — your go-to business growth series for home service business owners, contractors, and small business entrepreneurs looking to boost profit margins fast.

Today’s strategy? Zero-based budgeting — one of the most powerful financial tools for HVAC companies, plumbing businesses, electrical contractors, cleaning service operators, and anyone in the trades or service-based industries.

🔧 Most small businesses budget based on last year’s expenses. Not here. We’re showing you how to start from scratch — building your 2025 home service business budget from zero, line by line. Every expense, every tool, every salary, every marketing dollar must be justified and aligned with profitability.

✅ What is zero-based budgeting and why it works

✅ How to apply it to your contractor business

✅ Tips to cut overhead, improve cash flow, and increase EBITDA

✅ Why it’s a game-changer for scaling your field service company

🔑 What You’ll Learn Today:

What zero-based budgeting actually means
Why you should ignore revenue when setting budgets
How to start from zero and justify each expense
Re-evaluating overhead like marketing, admin, and utilities
Focusing on your biggest costs first for faster savings

💼 This Episode is Brought to You by Avoca AI!

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John Wilson, CEO of Wilson Companies
Jack Carr, CEO of Rapid HVAC

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