
CW 135: Sales & Marketing with Christy Van Der Westhuizen
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About this listen
Creating “Magic” First Impressions
Host Christy Van Der Westheuizen shares how first impressions play a HUGE role in the sales outcomes of senior living.
“It will be someone’s first time to Disneyland every single day.” - Walt Disney
How does this inspire your commitment to creating positive first impressions in your own community?
Here’s what Disney does to create magical first impressions and a immeasurable customer experience:
1. Create immersive and magical experiences
2. Details, details, details (even the trash can is important!)
3. Involve every team member
4. Personalization (“where’s the WOW factor?”) is key
5. Leverage technology
For more information, read the entire inspiration article here.
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Produced by Solinity Marketing.