CAFE COFFEE DAY - THE FALL
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CAFE COFFEE DAY - THE FALL
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About this listen
In this episode of Brand Tales, we look back at the brand that made Coffee cool for Indians. The brand that brought the concept of Cyber Cafes. The Brand that epitomises the coffee culture. The brand that saw a rise, a fall, and rose from pheonix. In this first part, we take you to the rise of Cafe Coffee Day to becoming a major force, before it plummeted to a fall that took away a life of not just the owner, but the brand itself. Catch this exciting journey of the part 1 of CCD.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.