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Buyer Personas and the Sales Funnel

Buyer Personas and the Sales Funnel

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Antes que nada, quiero que te imagines un embudo no como un diagrama frío y estático… sino como una historia viva, que va cambiando cada día con cada cliente que entra. Porque sí, un embudo es un viaje… y como todo viaje, hay caminos rectos, desvíos, atajos y, a veces, hasta carreteras bloqueadas.

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