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Business Insights Podcast

Business Insights Podcast

By: Business Insights Podcast
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 Your 2 hosts of the Business Insights Podcast, Brian and Adam, have successfully worked with hundreds of small and medium sized businesses, of all types, over the last 15+ years. Drawing upon that experience, they share their strategies, tactics and knowledge about digital marketing, business operations and more here.Business Insights Podcast Economics Marketing Marketing & Sales
Episodes
  • Grow Your Small Business Leads By 10% Or More. Episode 12

    Grow Your Small Business Leads By 10% Or More. Episode 12
    Aug 9 2024

    On Episode 12 of the Business Insights Podcast, Adam presents small business owners with an opportunity to increase leads and new customers.


    Contact us - info@networkforsolutions.com


    Research:

    1. https://hbr.org/2011/03/the-short-life-of-online-sales-leads
    2. https://leadferno.com/blog/research-website-contact-forms-and-lead-management-uncovering-costly-mistakes
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    15 mins
  • Building Long Term Value In Your Small Business. Episode 11

    Building Long Term Value In Your Small Business. Episode 11
    Apr 24 2024

    On episode 11 of the Business Insights Podcast, Brian and Adam discuss the long term benefits of SEO, online reviews and customer engagement for small businesses.

    The Business Insights Podcast is sponsored by Network For Solutions. Email us at info@networkforsolutions.com
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    11 mins
  • Your Small Business & Google Ads. The Cold Hard Truth. Episode 10

    Your Small Business & Google Ads. The Cold Hard Truth. Episode 10
    Mar 19 2024

    On episode 10 of the Business Insights Podcast, Adam talks about Google Ads for small businesses, what to beware of and how to succeed! Sponsored by Network For Solutions. Email us at info@networkforsolutions.com


    1. Google Ads Keyword "Close Variants" - https://support.google.com/google-ads/answer/9342105?hl=en


    2. Google quietly raised ad prices to boost search revenue, says executive - https://www.theverge.com/2023/9/19/23880275/google-search-ads-competition-auction-prices-doj-trial-antitrust


    3. Google search CPCs up 19%, pushing ad spend up 17% - https://searchengineland.com/google-search-ads-cpc-spend-436959
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    12 mins

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