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Burnout to Breakthrough: Megan Lieu on Building an Authentic Personal Brand

Burnout to Breakthrough: Megan Lieu on Building an Authentic Personal Brand

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Megan Lieu is a former data scientist who transitioned to a full-time content creator with over a quarter-million followers on LinkedIn and Instagram. In this episode of The Time I Left My 9 to 5 Podcast, Megan shares her journey from relying on traditional job roles for identity and stability to betting on herself and building a successful side business that surpassed her tech salary. She discusses the instability of the 9-to-5 job market, navigating burnout, and the identity loss associated with leaving a corporate job. Megan also provides insights on building and monetizing a personal brand, the importance of relatability, and staying authentic while catering to a large audience. The episode highlights the empowering aspects of taking control of one's career and finding fulfillment beyond conventional paths.


📲 Connect with Megan:

LinkedIn: https://www.linkedin.com/in/meganlieu/

Instagram: @meglovesdata


📲 Stay Up to Date with the Show:

Host Maggie Ma: @maggieindata

Podcast: @thetimeileftmy9to5.podcast


00:00 Introduction

01:03 Meet Megan Lieu: From Data Scientist to Content Creator

02:27 The Decision to Leave the 9-to-5

04:22 Navigating Burnout and Identity Loss

09:15 Building a Personal Brand on LinkedIn

21:58 Monetizing Social Media and Future Plans

30:15 Advice for Aspiring Content Creators

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