Building a competitive edge in B2B marketing | Stuart Devoil - Group Head of Marketing - James Latham cover art

Building a competitive edge in B2B marketing | Stuart Devoil - Group Head of Marketing - James Latham

Building a competitive edge in B2B marketing | Stuart Devoil - Group Head of Marketing - James Latham

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In this episode of the Born to B2B podcast, Liam engages in an illuminating conversation with Stuart Devoil, Group Head of Marketing at industry-leading timber, panels and decorative surfaces experts, James Latham. Liam and Stuart explore the importance of data in marketing, how to maintain a competitive edge in B2B and what the future looks like for marketers working in the construction sector.

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