Podcasting isn’t just a trend; it’s a strategic tool for building absolute authority and influence. In this episode of Tenacity with Sonia C., I sit down with Dennis Meador, founder of the Legal Podcast Network, to unpack how service-based professionals can leverage podcasting to boost credibility and grow their personal brand.

From launching side hustles as a teenager to leading a podcast production company that supports over 100 law firms, Dennis shares the mindset and strategies that helped him scale—and how you can apply them too. We dive into the difference between thought leadership and proper authority, why most shows don’t last, and the role of consistency in content success.

Whether you’re launching your first episode or looking to refine your show, this conversation is packed with practical advice.

In This Episode:

• Why podcasting works for personal branding
• The pitfalls that cause most podcasts to fail
• How to position yourself as a trusted authority
• What service professionals must know about content longevity

Sponsored by Konverge

A Canadian leader in custom software development for over 31 years. Learn more at konverge.com

If you’re building your brand or launching your podcast, subscribe and share this episode with someone ready to amplify their voice.